Therapeutic Specialty Representative San Diego, CA
ESR Healthcare
Therapeutic Specialty Representative
Therapeutic Specialty Representative
San Diego, CA
The Role
As a Therapeutic Specialty Representative (TSR), youll be on the front lines of a critical product launch, introducing Anaphylm to healthcare providers. Anaphylm has the potential to be the first and only FDA-approved, non-invasive, orally delivered epinephrine product for the treatment of severe allergic reactions, including anaphylaxis. If approved, people at risk for severe allergic reactions would have a device-free, needle-free epinephrine option. Similar in size to a postage stamp, Anaphylm is administered as a thin, dissolvable film placed under the tongue.
As a Therapeutic Specialty Representative (TSR), you will educate healthcare providers on how Anaphylm is designed to address barriers that prevent patients from carrying and administering epinephrine, building trusted relationships to drive adoption of Anaphylm. This role is ideal for ambitious sales professionals who thrive in a launch environment and who want their work to have genuine clinical impact.
Key Responsibilities
Strategic Territory Development
Design and execute territory business plans that identify high-potential accounts and drive measurable market penetration
Analyze prescribing patterns, payer landscapes, and competitive dynamics to prioritize efforts and maximize ROI
Partner with Regional Sales Managers to align field execution with broader commercial strategy
Clinical Education and Relationship Building
Deliver compelling, compliant clinical presentations that demonstrate Anaphylm's value in addressing unmet patient need
Build trust-based relationships with key prescribers, practice administrators, and healthcare stakeholders through consistent engagement and authentic dialogue
Navigate complex clinical objections with insight and empathy, positioning Anaphylm as the solution to real-world challenges
Access and Pull-Through Excellence
Master payer coverage dynamics across your territorynational, regional, and local insurance landscapes
Collaborate with Market Access, to overcome prior authorization barriers and ensure seamless patient onboarding
Drive formulary wins and in-office pull-through by equipping providers with the tools and knowledge they need
Flawless Execution
Orchestrate high-impact customer engagement programs including lunch-and-learns and speaker events
Maintain CRM excellence: capture detailed call notes, payer feedback, sampling activity, and strategic next steps with precision
Ensure 100% compliance with PDMA sampling requirements, AE/product complaint reporting, and promotional guidelines
Field Intelligence
Serve as the eyes and ears of the organization, sharing customer insights, competitive intelligence, and best practices that inform strategy
Contribute to a culture of continuous learning and improvement across the sales organization
Qualifications
Required
Bachelor's degree
3+ years of pharmaceutical, specialty, or B2B sales success with proven track record of exceeding targets
Deep understanding of payer coverage, prior authorization workflows, and access barrier navigation
Strong analytical skills with demonstrated ability to translate data into actionable territory strategies
Willingness to travel overnight 50% for customer meetings, conferences, and sales meetings
Preferred
Launch experience in specialty or allergy markets.
Specialty pharmacy or hub services background
Experience selling products that address medication adherence or administration barriers
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