Brand Content Strategist
ForceBrands
**This is NOT a job with ForceBrands
Title: Senior Brand Manager
Location: Red Bank, New Jersey
ForceBrands is partnering with a rapidly growing, entrepreneurial food company to identify a Brand Content Strategist who will help shape how its brands show up across social, digital, and culture.
This is an exciting opportunity for a content marketer who can bridge creative strategy and hands-on execution. They’re looking for someone who understands the new generation of CPG brand building and knows how to create content that feels current, authentic, and culturally relevant.
What You’ll Do
· Help develop and execute the overall content and social strategy across the company’s growing portfolio
· Create compelling, platform-specific content across Meta, TikTok, YouTube, Google, and other relevant channels
· Own hands-on content creation including concepting, filming, photography, editing, writing, and posting
· Develop creative ideas that translate brand and product stories into content consumers actually want to engage with
· Stay close to product innovation and identify opportunities to turn launches, new products, and everyday brand moments into engaging content
· Help bring key agency-style creative workflows in-house while continuing to collaborate with external agency partners
· Stay ahead of social trends, emerging platforms, consumer behavior, and cultural conversations
· Explore AI and emerging creative technologies to make the content development process smarter, faster, and more innovative
What We’re Looking For
· Experience in content, social media, creative marketing, or a related role for a consumer-facing brand or agency
· A strong portfolio demonstrating creative thinking and hands-on content execution
· Ability to take an idea from concept through execution — including filming, editing, photography, copywriting, and publishing
· Strong understanding of Meta, TikTok, YouTube, and Google and how consumers engage differently across platforms
· A modern creative sensibility and genuine understanding of what is happening in consumer culture
· Someone who follows and understands the new generation of disruptive CPG brands and the creative strategies that have helped them stand out
· Experience using or experimenting with AI and emerging technologies within content and creative workflows
· Entrepreneurial and comfortable operating within a lean environment where ideas can move quickly
· Collaborative, proactive, and excited to work closely with leadership, marketing, and product innovation
Location & Work Arrangement
This role is based in Red Bank, New Jersey and requires a minimum of 4 days per week onsite . The company offers flexibility around start and end times, but in-person collaboration is an important part of the culture given the team's focus on innovation, brainstorming, and building together. They are also willing to reimburse for commute expenses.
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