Head of Sales

Lead our sales team, close our largest deals, and build the engine that takes Promptwatch from fast-growing startup to category leader. Does this sound like you?

As our Head of Sales, you'll own new revenue across Europe and the United States, from pipeline generation to closed-won. You'll stay hands-on with strategic enterprise and agency deals while hiring, coaching, and scaling the team around you. You'll report to the CEO and work closely with Marketing, Customer Success, and Product.

About us

Promptwatch is building the leading platform for Generative Engine Optimization (GEO), helping brands understand, measure, and improve how they appear across AI search platforms like ChatGPT, Gemini, Claude, Perplexity, and AI Overviews. Hundreds of companies already rely on Promptwatch to turn AI Search into a measurable growth channel.

With offices in Amsterdam and New York, we're building the category leader in AI Search and expanding rapidly across Europe and the United States.

Responsibilities

• Own the new business number across Europe and the United States, and build a forecast the leadership team can rely on

• Close strategic enterprise and agency deals yourself, from first demo through negotiation and signature

• Hire, coach, and lead a team of Account Executives and SDRs as we scale

• Build a repeatable sales process: qualification, pipeline stages, deal reviews, and CRM hygiene in HubSpot

• Turn early traction into a clear playbook for trials, pilots, and enterprise evaluations

• Partner with Marketing on pipeline generation, and with Customer Success on smooth handovers and expansion

• Bring customer and competitive insights back to Product to shape the roadmap

• 8+ years of experience in B2B SaaS sales, including 3+ years leading a sales team

• Track record of consistently hitting or exceeding new business targets

• Experience closing enterprise deals with multiple stakeholders and long procurement cycles

• Experience building sales processes from scratch, such as playbooks, forecasting, and pipeline management

• Strong at hiring and developing high-performing Account Executives

• Data-driven, with the ability to turn pipeline metrics into clear decisions

• Entrepreneurial mindset and a sense of ownership

• Comfortable working with Marketing, Customer Success, Product, and Engineering

Nice to have

• GEO, SEO, or MarTech sales experience

• Experience selling to marketing agencies or building agency and partner channels

• Experience selling in both Europe and the United States

• Experience with HubSpot and sales tooling such as Gong, Apollo, or Clay

• Experience at an early-stage, fast-growing startup

Benefits

• Competitive salary and performance-based commission

• HQ at Leidseplein, in the heart of Amsterdam

• Team off-sites and company events

• Sports activities, including our own run club

• Growth opportunities as our Sales team grows

If you're excited about closing big deals and building a sales organization that grows with Promptwatch, we'd love to hear from you.