Director, Individual Giving
$125k - $135kTrust for the National Mall
Organization Summary
As the leading nonprofit, nonpartisan philanthropic partner of the National Park Service, Trust for the National Mall brings expertise, private funding and in-kind support to time-sensitive restoration and sustainability projects, mobilizes volunteers, and provides educational opportunities to ensure that the National Mall endures and evolves as a vibrant space for all. With over 36 million visits annually to the National Mall, combined with aging infrastructure and the need for better visitor amenities throughout the park, the Trust is helping the National Park Service tackle the more than $800 million needed for critical repairs and improvements.
The Trust is at an exciting time in our history as we celebrate the nation's 250th anniversary. We are a small but growing team and a fast-paced and dynamic environment. We offer competitive salaries, a comprehensive benefits package, and generous time off policies.
Brief Position Summary
The Director, Individual Giving plays an important role in building, securing, and expanding support from individuals for the National Mall and the National Park Service (NPS). The Director, Individual Giving is an integral member of the Philanthropy Team and reports to the Senior Director of Philanthropy. The Director, Individual Giving serves as a key member of the Philanthropy Team by strategically managing and growing a portfolio of individual donors. In addition to acquiring, cultivating, soliciting, and stewarding individual donors, the Director, Individual Giving oversees annual fund strategy, including digital and direct mail campaigns targeting membership gifts.
Salary Range: $125,000 to $135,000
Job Location: Washington, DC (preferred). Remote candidates based in the Northeast Corridor (e.g., New York, Philadelphia) who can travel regularly to DC will also be considered.
Responsibilities
Frontline Fundraising and Relationship Building (50%)
- Manage a portfolio of 75-100 individual prospects/donors.
- Identify, qualify, cultivate, solicit, and steward individual donors who can make four- and five-figure gifts.
- Collaborate with Sr. Donor Relations Coordinator to develop and implement donor engagement strategies across individual giving portfolio.
- Promote and drive individual donor attendance for TNM, Philanthropy, and Programs team events.
- Develop and implement an individual fundraising strategy in partnership with the Sr. Director of Philanthropy.
- Participate in Moves Management strategy sessions, MGO Pipeline meetings, and work in collaboration with the Prospect Development Manager.
- Maintain accurate, up-to-date records in the Salesforce CRM.
Annual Fund Strategy (40%)
- Oversee long-term Annual Fund strategy and investments for sustainable growth in unrestricted funding base.
- Drive growth of the volume of donors in the entry and mid-level giving streams by overseeing direct mail, digital marketing, annual membership programs and other initiatives in partnership with Sr. Philanthropy Coordinator and external vendors.
- Partner with Sr. Philanthropy Coordinator to develop and execute strategies to ensure small and mid-level individual donors are stewarded, cultivated, and solicited so their giving is renewed and increasing over time.
- Own the development and regular reporting of annual fund metrics, data, and dashboards in partnership with the Philanthropic Operations Team.
Team Building (10%):
- Manage a Sr. Philanthropy Coordinator and effectively utilize and grow their skills in individual fundraising.
- Support the Sr. Philanthropy Coordinator in external vendor relationship management for annual fund implementation (direct and email, digital marketing, and Virtual Engagement tool vendors).
- Actively participate in building organizational and team culture aligned with the Trust's values.
- Other duties as assigned.
Key Skills
- Experience securing four- and five-figure gifts.
- Experience securing membership gifts and entry-level donations.
- Experience designing and implementing individual giving strategy.
- Pipeline, donor, and client management expertise.
- Exceptional written and verbal communication skills.
- Self-motivated with strong follow-through.
- Willingness to take initiative and adapt with a 'can-do' attitude in a fast-paced environment.
- Exhibits high standards of accountability and par excellence customer service and stewardship.
- Integrates friendliness and courtesy into all aspects of work.
- Participate in building a culture of philanthropy with the organization, Philanthropy Team, and external stakeholders.
- Passion for and commitment to the Trust's mission and values.
- Ability to speak articulately both in one-on-one settings and to large groups.
Key Competencies
- Strong verbal and written communication and storytelling skills, both internally and externally.
- Ability to work independently and as part of a team in a fast-paced environment.
- Effective people manager and developer.
- Proactive collaboration and ability to anticipate needs with a flexible mindset.
Education
- Bachelor's degree or commensurate experience.
- Certified Fund Raising Executive (CFRE) certification, preferred.
Experience
- Minimum of 10 years experience in non-profit fundraising.
- Proven experience in major gifts, annual fund, membership giving, direct mail, email marketing and/or donor stewardship is preferred.
- Proficient in Microsoft Office applications and Salesforce preferred, not required.
Application Instructions
- Please submit a cover letter with your resume. Please visit our website at for more information about the Trust.
- If you don't meet 100% of the above qualifications, you should still seriously consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role's requirements.
- We welcome you to inform us confidentiality if you require any special accommodations to be considered for employment at the Trust. Contact us at View email address on click.appcast.io to notify us of any needs related to completing the job application.
- Applications for this position will close after four weeks or once 75 applications are received, whichever comes first.
We are an equal opportunity employer and consider all qualified applicants equally without regard to race, age, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.
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