Social Media Manager-PT Remote/Hybrid/In-Person

Job Description

Job Description

Social Media Manager (Part-Time)

We are seeking a Part-Time Social Media Manager, to work 20 hours a week, for content creation and management of social media accounts. Work can be performed either remotely or in person, with the possibility of transitioning from a part-time to full-time position. This person will work with our marketing team to develop a consistent message, while gaining experience in medical marketing and content creation.

Qualifications:

• Well-versed with social media platforms (Instagram, YouTube, Facebook, TikTok, Reddit, etc.)
• Capable of creating creative content that fits with a brand identity
• Ability to meet deadlines, respond to messages in a timely manner, proactive in communicating with their team
• Ability to take direction, work with a team, and is responsive to feedback
• Ability to creatively market and showcase our products and services to potential patients through compelling content
• Proactive in researching unfamiliar topics and maintaining knowledge of social media and relevant topics (e.g. bariatrics, medical weight loss injections, advanced body reconstruction)
• Reads media, engages with social media, and follows social media trends
• Plus: interest in healthcare, science, or technical writing, experience managing professional social media accounts, and strong writing ability (e.g. copywriter, creative writer, English major)

Requirements:

• Available to work at least 20 hours during the week, between 10 AM and 6 PM EST, with flexibility to work some hours over the weekend
• Experience managing professional social media accounts and creating professional content (written, visual, video) for social media
• Strong writing and research skills
• Strong organizational and time management abilities
• Affinity and comfort with social media platforms, active social media user, and familiarity with current social media trends
• Professional demeanor and ability to use professional writing
• Ability to use various photo editing software, such as Photoshop, Adobe Suite, Canva, or equivalent
• Ability to use various video editing software to create and post 15-30 second content, such as Final Cut Pro, Adobe Suite, Canva, or equivalent
• Ability to use variety of software applications consistent with our policy of forthright honest disclosure and consistent with not violating copyright or plagiarism

Responsibilities, including but not limited to: .

Social Media Strategy and Content Management

• Assist team in the design, execution, and management of content across various platforms
• Manage social media accounts for 2-3 professional users, ensuring each account has unique social media campaigns
• Ensure brand message is consistent
• Ensure consistent, regular posts with all required disclosures across social media accounts with a professional tone

Content Creation

• Create and distribute content such as gifs, videos, and photos on social media
• Support in the creative process by designing graphics and producing short video content, such as reels, to effectively showcase patient stories and educate future patients
• Create compelling graphics aimed at sharing across social channels
• Write social media captions that speak to the target audience
• Help create and edit short form videos
• Propose and develop content campaigns in collaboration with marketing team
• Research social media posts for competitors, recent medical journal articles, and news media to create relevant and accurate social media posts

Community Management

• Demonstrate an ability to establish and grow an organic social community
• Assist in monitoring comments on social media posts, engaging with followers, and identifying and flagging posts where the client has been tagged or mentioned
• Organize and prioritize comments and engagement on social media that need responses from team members; direct to the appropriate team members (e.g., patient service representatives, dietitians, physicians)
• Track social media engagement
• Identify high-performing ideas and trends across social media and integrate into postings

Our competitive salary and benefit package includes:

• 401(k) participation & match
• Generous paid time off with yearly rollover
• Tuition reimbursement