Co-Head of Marketing: Digital Marketing

Job Description

Job Title: Co-Head of Marketing: Digital Marketing - Jersey Shore Wave Women's Tackle Football

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Location: New Jersey (Remote with in-person opportunities)

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Position Type: Volunteer (Unpaid)

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Estimated Hours: 10-15 hours per week + 5-10 hours on game days

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Start Date: Immediately

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Season Runs: March – July (with year-round responsibilities)

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The Jersey Shore Wave , New Jersey’s premier professional women’s tackle football team and a proud member of the Women’s National Football Conference (WNFC), is seeking a Co-Head of Marketing: Digital Marketing to take full ownership of our digital ecosystem, lead our creative personnel, and collaboratively drive the franchise's overarching marketing strategy.

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This is an exciting opportunity to step into a leadership role within the marketing department of a professional sports organization. You will guide the digital and creative direction of the team, managing a diverse group of creatives and working hand-in-hand with the Co-Head of Marketing counterpart to elevate the Wave's brand identity and digital revenue streams.

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Responsibilities:

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• Digital Leadership: Oversee and manage all team social media platforms, the official website, and comprehensive photo/video content creation and distribution.
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• Team Management: Direct, mentor, and lead a multifaceted creative team including the Creative Director, social media managers, photographers, videographers, and social content creators.
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• Strategic Collaboration: Partner closely with the Co-Head of Marketing: PR & Media to develop overarching marketing strategies, shape the team's cohesive branding, and execute revenue generation initiatives (e.g., digital ticketing pushes, merch sales, and sponsor integrations).
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Conditions of Work:

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• 10-15 hours of work per week and 5-10 hours on game days
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Ideal Qualifications:

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• Proven experience in digital marketing, social media management, or content creation
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• Strong leadership skills with the ability to manage and inspire a diverse team of creative professionals
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• Deep understanding of digital platforms, analytics, and content trends in the sports industry
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• Motivated, goal-oriented mindset with the ability to collaborate effectively in a co-leadership structure
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• Professional writing and communication skills
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• Passion for women’s sports and a commitment to helping grow football opportunities
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• Located in or able to travel to New Jersey as needed
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What You'll Gain:

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• Executive-level experience directing digital marketing and creative strategy for a professional sports franchise.
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• Resume-building experience in cross-functional team leadership, brand management, and digital revenue generation.
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• A measurable impact on the growth of a professional women’s sports franchise, with the opportunity to directly influence the team's digital footprint and fan engagement.
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About the WNFC:

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The Women's National Football Conference is the premier women’s football (American) league in the U.S., featuring the highest level of competition and visibility in the sport. The WNFC is committed to showcasing the talent, athleticism, and leadership of women in football.