Social Media Manager

About us: pītusa (pronounced pee-tu-sah) was founded in 2010 with a simple mission: to create high-quality, flattering apparel that evokes happiness. Inspired by global cultures and a "made to chill" philosophy, our brand is female-led and committed to ethical production. From our signature vibrant trims to our luxurious fabrics, pītusa is a celebration of comfort, color, and effortless style. The Role We are looking for a highly creative and strategic Social Media Manager to own our digital presence across Instagram, TikTok, Pinterest, and beyond. As a remote member of our team, you will be the voice of pītusa—building our community, telling our ethical production story, and turning followers into lifelong fans. Key Responsibilities Strategy & Planning: Develop and execute a monthly content calendar that aligns with new collection launches, seasonal trends, and brand milestones. Content Creation: Produce high-energy, visually stunning content (Reels, TikToks, Carousels, and Stories) that captures the "pītusa aesthetic". Community Engagement: Manage daily interactions; respond to DMs/comments with warmth and wit to foster a loyal, inclusive community. Influencer & Partnerships: Identify and outreach to "pītusa girls"—influencers and creators who embody our lighthearted, global spirit—to coordinate gifted and paid collaborations. Analytics: Track engagement, growth, and conversion metrics to report on what’s working and pivot strategy based on data. Brand Consistency: Ensure all copy and visuals are 100% "on-brand"—vibrant, empowering, and effortless. Who You Are A Storyteller: You have 2–4 years of experience managing social media for a fashion, lifestyle, or consumer brand. Trend-Obsessed: You live on TikTok and Reels. You know the latest sounds and transitions before they go viral. Visually Gifted: You have a sharp eye for aesthetics and are proficient in tools like Canva, CapCut, Adobe Express, or similar editing apps. Autonomous: You thrive in a remote environment. You are highly organized, meet deadlines without reminders, and communicate clearly across time zones. Culturally Minded: You value ethical production and diverse representation, which are core to our brand DNA. Compensation $55000 - $65000 Requirements Proven track record of growing social media accounts (portfolio or case studies required). Excellent written English with a "punchy," engaging tone. Experience with social scheduling tools is a plus Why Join Us? Work for a female-led, globally recognized fashion brand. 100% remote flexibility. Generous clothing allowance (get ready to live in Pima cotton!). A creative, supportive, and lighthearted team culture. #J-18808-Ljbffr