Marketing Assistant

Overview Full-time, In-Office — Coconut Grove, Miami *YOU MUST BE LIVING IN MIAMI, FL IN ORDER TO APPLY* Riley Smith Group (RSG), a top-producing real estate team based in Coconut Grove, Miami, is seeking a highly organized, creative, and proactive Marketing Assistant to support the operational backbone of our marketing department. This role is ideal for someone who thrives in project management, execution, and creative support. You will play a critical role in keeping marketing initiatives moving forward: overseeing listing marketing, coordinating campaigns, supporting content planning, and ensuring all marketing deliverables are executed on time and at a high standard. You’ll work closely with the Director of Marketing, the Social Media Content Creator, agents, and operations team to help turn ideas into executed campaigns. You’ll help manage the strategy, organization, and rollout behind the scenes, ensuring nothing slips through the cracks. If you are detail-oriented, creatively inclined, and love seeing projects come together from concept to completion, this role offers meaningful responsibility, visibility, and growth. Benefits + Perks Growth Opportunity: Become a core part of RSG’s marketing infrastructure as the department scales High Impact: Your work directly supports listings, campaigns, agents, and business growth Creative Exposure: Collaborate on campaigns, branding, and visual storytelling across platforms Tools & Tech: Adobe Creative Cloud, Monday.com, Mailchimp, AI tools, and modern marketing systems Professional Development: Attend industry events and internal trainings Paid Time Off: Structured PTO to recharge while staying aligned with team goals Collaborative Environment: In-office, high-energy team based in Coconut Grove Responsibilities Listing Marketing Management Manage listing marketing from launch to close Coordinate timelines, assets, approvals, and deliverables for each listing Ensure all listing materials are completed accurately and on time (graphics, copy, emails, landing pages, signage, etc.) Work with agents and the marketing team to ensure listings meet RSG brand standards Track listing marketing status and maintain clear organization across active listings Campaign Planning + Execution Support Assist in planning and implementing marketing campaigns across email, social, print, blog, SEO, and digital Help organize campaign assets, timelines, and workflows Support content campaigns that the Social Media Content Creator executes, may include social media scheduling Ensure campaigns are launched correctly and tracked appropriately Assist with seasonal, event-based, and brand campaigns throughout the year Blogging, SEO + AI Search Strategy Support the creation, organization, and publishing of blog content Assist in executing RSG’s SEO strategy, including keyword alignment, on-page optimization, and internal linking using AI Help manage and maintain blog and website content updates Support RSG’s AI search strategy to improve visibility across AI platforms and search experiences Track performance and assist with optimization of blog and SEO initiatives Email Marketing Help plan, build, and send email campaigns through Mailchimp Support newsletter creation, campaign scheduling, and list organization Assist with formatting, copy placement, and visual layout of email campaigns Help track performance metrics such as opens, clicks, engagement, and replies Ensure email campaigns align with broader marketing initiatives Project Management + Organization Use Monday.com to manage marketing workflows, tasks, and deadlines Keep marketing initiatives organized and moving forward Maintain documentation, templates, and SOPs as needed Help track marketing efforts and campaign execution Assist with reporting and organization of performance metrics Identify gaps or opportunities in marketing execution Support ongoing optimization of systems and workflows Graphic Design + Creative Support Create and edit branded graphics as needed in Adobe Creative Cloud or Canva Pro Design flyers, email blasts, social assets, postcards, signage, and presentations Ensure visual consistency across all RSG marketing channels Support creative production needs for listings, events, and campaigns Collaboration + Communication Work closely with the Director of Marketing to support daily priorities Coordinate with agents to gather information, assets, and approvals Communicate clearly and professionally with internal team members Support cross-department collaboration with operations and sales Requirements 2 years of marketing experience or related professional experience Strong organizational and time-management skills Proficiency in Adobe Creative Cloud for marketing design Experience supporting email marketing campaigns (Mailchimp preferred, but not required) Basic understanding of blogging, SEO, and content strategy Experience managing tasks, timelines, or workflows in a timely manner Comfort working with multiple stakeholders in a fast-paced environment Strong written and verbal communication skills Ability to work full-time, in-office in Coconut Grove Tech Stack Adobe Creative Cloud (Photoshop, InDesign, etc.) Monday.com (project management and workflows) Mailchimp (email campaigns and newsletters) Wordpress AI tools (ChatGPT Pro, Perplexity, Gemini, and others to increase efficiency and output) Canva Pro Recurring must-attend RSG events Coconut Grove Real Estate Talks (Local; Bi-annual) RSG Happy Hours (Select events throughout the year; Local; Recurring) RSG Team Meetings (Select events throughout the year; Local; Recurring) To Apply Please submit your resume and portfolio showcasing your best work to View email address on click.appcast.io. Applications without a portfolio will not be considered. #J-18808-Ljbffr