Head of Consumer Partnerships - Marketing

Own a portfolio of 20+ strategic partnerships and launch marketing programs supporting customer acquisition goals Monitor and analyze weekly partnership marketing performance to optimize and scale results Manage 1–2 direct reports by setting goals, coaching, and fostering accountability, teamwork, and communication Partner with Business Intelligence and Analytics to turn complex data into actionable insights Provide reporting insights and data-driven recommendations to marketing leadership and executives Collaborate with Market Intelligence and strategic partners to analyze marketplace trends, competitive landscapes, and consumer behavior Apply AI and emerging marketing technologies to improve partner program execution, performance analysis, and reporting Develop data-backed growth ideas informed by fintech, B2C marketing, and channel strategy trends Collaborate with Legal, Compliance, and Bank Partnership teams to ensure regulatory compliance Lead business development and contract negotiations for partnerships, aligning terms with strategic and financial objectives Requirements 10+ years of marketing experience 3+ years of management experience 5 years of experience managing external partner relationships and launching co-marketing programs with measurable business impact Bachelor’s degree in Marketing or another business-related or quantitative field Highly analytical with strong problem-solving and data storytelling ability Exceptional communication, collaboration, and project management skills Proven ability to gain stakeholder buy-in and execute strategies Ability to operate effectively amid ambiguity and rapid change Comfortable using AI tools for analysis, reporting, and marketing execution Ability to identify opportunities for AI and automation to improve efficiency and business outcomes Core Competencies Demonstrates expertise in managing strategic partnerships and executing marketing programs that drive customer acquisition. Proficient in data analysis, AI application, and regulatory compliance to optimize marketing performance and ensure alignment with business objectives. Highest-signal resume keywords Strategic Partnership Management Data Analysis and Reporting AI and Marketing Technology Application Team Leadership and Coaching Regulatory Compliance ATS Optimization Keywords Hard Skills Marketing Strategy Data Storytelling Co-Marketing Program Launch Business Development Contract Negotiation Performance Analysis Growth Strategy Development Market Trend Analysis Stakeholder Engagement Quantitative Analysis Soft Skills Communication CollaborationProblem-Solving Project Management Adaptability Certifications & Qualifications Bachelor’s Degree in Marketing Industry Keywords Fintech B2C Marketing Channel Strategy Compliance Consumer Behavior Tools & Technologies AI Tools Business Intelligence Software Analytics Platforms #J-18808-Ljbffr Jobtailor