Content Analyst

Job Title: Digital Content & SEO Analyst Location: Saint Paul, MN Duration: 2+ Years What the Client is Looking For Our client is seeking a versatile Digital Content & SEO Analyst to optimize their e-commerce platform and primary web properties. The role is a direct 50/50 split between driving organic web traffic/SEO and creating high-quality marketing content. Key Responsibilities Web Optimization & SEO (50%): Optimize e-commerce platform usability, customer journeys, and conversion rates. Troubleshoot SEO issues and write/update search queries to aggressively drive web traffic. Analyze site performance and user data to implement continuous improvements. Content Development (50%): Write, design, and manage digital marketing materials, product content, and support training resources. Develop targeted campaigns for technical software and hardware/sensor portfolios. Create polished presentations, spreadsheets, and documents using MS Office (PowerPoint, Excel, Word). Collaborate cross-functionally to support product launches and dealer networks. Required Skills & Experience Experience: 3+ years in content marketing, digital marketing, or web content management. SEO/Web: Proven track record of solving organic search issues and improving site traffic. Tech Tools: High proficiency in MS Office (PowerPoint, Excel, Word). Education: Degree in Graphic Design/Marketing preferred; open to candidates without a degree who have 5+ years of solid experience. Portfolio: Work samples/portfolio are highly preferred at submission. Location: Open to highly motivated relocation candidates. #J-18808-Ljbffr