Marketing Coordinator

About the Company:

Minetek is a global air, water, and sound solutions provider based here in the United States. The business is a leader in providing water evaporation, water management, underground ventilation, sound attenuation, and noise control solutions.

With over 150 years of combined experience, the business has successfully delivered thousands of 'world-first' projects for hundreds of clients across the globe.

The Role:

To assist with departmental initiatives and programs, specifically the delivery and implementation of communications, branding, and marketing in accordance with MINETEK’s strategic objectives.

Responsibilities:

• Creating and deploying content for a diverse range of projects and streams across multiple platforms
• Supporting the planning, development, execution, and tracking of integrated marketing campaigns across a broad range of digital and traditional channels
• Collaborating with internal team members and stakeholders to ensure effective campaign assets are developed and deployed
• Evaluating campaign performance through effective analysis of key metrics, using essential data to create comprehensive reports
• Coordinating events in support of product and service promotions such as expos and online webinars
• Understanding and interpreting data-driven decisions and using this information to drive customer engagement
• Assisting in the development of key assets including brochureware, customer success stories, and technical whitepapers for both digital & print
• Establishing, nurturing, and maintaining strategic working relationships with corporate and division stakeholders, for maximum marketing effectiveness
• Assisting the sales team in ad-hoc requests like updating brochures, making website edits, and other departmental priorities
• Developing, executing, and reporting on market research initiatives to build insights for
• Corporate and Division strategic development and overall marketing planning

Skills & Experience:

• Ideal of working towards, Bachelor's degree in Marketing, Communications, or Business, coupled with demonstrated experience and success in a similar or lesser role
• Strong digital channel focus with understanding of SEM, SMM, EDM and supporting management platforms (CRM/HubSpot).
• A firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
• Demonstrated understanding of best practices required to plan, execute, monitor and optimise inbound and outbound activation
• Superior time management skills and the ability to prioritise multiple projects simultaneously
• Exceptional written and oral communications skills with an ability to translate complex messaging into engaging, action-oriented content for a range of internal and external audiences
• An ability to engage with stakeholders at all levels of the organisation to understand objectives and develop timely solutions
• An agile mind with the ability to seek out new and innovative ways to extend reach and position the business in new and existing markets
• Highly resourceful, driven and can use initiative to go beyond instruction and deliver integrated initiatives which provide a scaling effect for the business
• Outwardly positive, confident, reliable, customer-oriented, and highly organised

Culture and Benefits

Minetek is an organisation with strong company values, a business that cares about the personal and professional development of its employees. We work hard to provide a work environment that encourages open communication and collaboration, whilst remaining constantly mindful of what it takes to evolve a culture that will support long-term employee engagement.

We are offering a competitive salary package, along with exceptional company benefits. For your excellent performance, you will also be rewarded with career development opportunities and great team support.