Special Events and Marketing Coordinator

Job Description

Job Description

Description:

YWCA Knoxville & the Tennessee Valley

Position Description

Position Title: Special Events and Marketing Coordinator
Supervisor: Director of Development (or Chief Executive Officer)
Job Type: Full-Time, Non-Exempt
Location: 420 W. Clinch Avenue, Knoxville, TN

Overview

YWCA Knoxville & the Tennessee Valley is on a mission to eliminate racism and empower women across East Tennessee. We put this mission into action every day through programs that provide housing, supportive services, and opportunities for women, children, and families across six counties. Guided by our core values of peace, justice, freedom, and dignity, we work to strengthen communities and create pathways to safety, stability, and opportunity. We are a collaborative, mission-driven team that values accountability, innovation, and continuous growth, and we are committed to doing meaningful work that creates lasting impact for those we serve.

The Special Events and Marketing Coordinator plays a key role in advancing this mission by supporting the organization’s visibility, community engagement, and fundraising efforts. This position leads the coordination of special events, executes marketing and communications strategies, and manages volunteer engagement across the organization.

This role requires a high level of organization, initiative, and the ability to manage multiple priorities with minimal oversight. It is ideal for a detail-oriented professional who enjoys both creative work and logistics and is passionate about building strong community connections.

Duties and Responsibilities

Special Events

• Coordinate planning and execution of fundraising and community events, including annual events such as Keys of Hope Luncheon, Tribute to Women, and Diversity Day
• Develop and manage event timelines, logistics, vendors, materials, and on-site operations
• Support event fundraising goals, including ticket sales, sponsorship tracking, fulfillment, and donor experience
• Manage event communications, including invitations, registrations, and post-event follow-up
• campaigns, and promotional materials
• Create and schedule content across platforms to increase engagement and awareness of YWCA programs and initiatives
• Assist with website updates and ensure content is current and aligned with organizational priorities
• Coordinate closely with program staff and leadership to ensure accurate, timely representation of programs and impact
• Support storytelling efforts by gathering program highlights, photos, and impact stories
• Maintain brand consistency across all marketing and communications materials
• Collaborate with internal teams to ensure seamless event execution

Marketing & Communications

• Lead execution of day-to-day marketing efforts, including social media, email Volunteer Coordination
• Serve as the primary point of contact for volunteers across programs and events
• Recruit, onboard, and schedule volunteers to support organizational needs
• Coordinate volunteer roles for events and ongoing program support
• Maintain accurate records of volunteer hours and engagement
• Develop and manage consistent volunteer communication and engagement processes
• Support efforts to recognize and retain volunteers

Administrative & Operational Support

• Track and report on key marketing and event metrics
• Support cross-departmental coordination to ensure alignment of messaging and activities
• Maintain accurate donor and event records within the organization’s CRM system
• Support timely and accurate distribution of tax acknowledgments and donor thank you letters
• Assist with general administrative tasks related to marketing, events, and volunteer engagement

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Nonprofit Management, or a related field preferred
• 1–3 years of experience in marketing, event coordination, or nonprofit development, with demonstrated experience supporting or executing events
• Strong written and verbal communication skills, with the ability to craft clear, engaging content for diverse audiences
• Proficiency with social media platforms and basic design tools (e.g., Canva or similar)
• Highly organized with strong attention to detail and the ability to manage multiple priorities and deadlines
• Demonstrated initiative and ability to manage multiple projects independently with minimal oversight
• Ability to work occasional evenings and weekends in support of events
• Commitment to creating a respectful, inclusive, and welcoming environment in all communications and community interactions

Compensation and Benefits

Pay Range: $42,500–$45,000 annually
Schedule: Monday–Friday, with flexibility for events

Benefits include:

• Health, dental, and vision insurance
• Short-term and long-term disability coverage
• Life insurance
• Employee Assistance Program (EAP)
• Retirement plan with employer contribution
• Generous paid time off and holidays

YWCA Knoxville & the Tennessee Valley is an equal opportunity employer. We are committed to building a diverse and inclusive workplace and strongly encourage women and individuals from historically underrepresented communities to apply.