Senior Field Marketing Manager

About the Role: We are looking for a hands‑on Senior Field Marketing Manager to own and scale one of Assort's most important pipeline channels. Field Marketing is our most powerful lever for generating pipeline, accelerating deals, and deepening executive relationships and we’re ready to scale from a centralized, scrappy motion into a repeatable, region‑based field marketing engine. This person will execute the regional field marketing strategy, hosting high‑impact local events, executing regional campaigns, and developing regional roadshows and industry meetings. This role sits at the center of our GTM motion, partnering closely with Sales, Business Development, Demand Generation, Provider Success, and the Executive Team to generate net new pipeline, accelerate existing opportunities, and deliver exceptional executive‑level experiences. Reports to: Senior Director of Events and Field Marketing. Location: San Francisco or New York What you’ll do: Execute a field marketing strategy aligned to sales territories and pipeline goals, delivering measurable and consistent ROI. Partner with brand to ensure consistency across event guidelines while shaping distinctive Assort event experiences. Develop differentiated formats, programming, and intentional moments that foster genuine connection and leave a lasting impression on executive audiences. Manage the field marketing budget, including vendor coordination, cost tracking, and prioritization. Own events end to end, event selection, logistics, onsite execution, and post‑event follow‑up. Partner with Sales, Business Development, Demand Generation, and Provider Success on pre‑event outreach and post‑event follow‑up to maximize pipeline creation and deal acceleration. Report on all field marketing events including pipeline sourced, pipeline influenced, and cost per opportunity. Manage external vendors, contractors, and agency partners to execute regional events across key markets. What we’re looking for: 6+ years of experience in field marketing and/or events marketing at a high‑growth B2B technology company. Proven track record of owning and executing field marketing programs with direct accountability for pipeline and ROI metrics. High‑level organization and operational strength, comfortable managing multiple events and workstreams simultaneously. Builder mentality, thrives in ambiguity, takes high ownership, and can build scalable processes from scratch. Collaborative and able to work cross‑functionally across Sales, BD, and Marketing without formal authority. Nice‑to‑haves: Familiarity with healthcare, health IT, or selling into provider organizations. Prior experience coordinating with regional sales teams or external agency partners. Experience working at an early‑stage or high‑growth company where you’ve had to build programs from zero to one. Experience evolving an events motion across multiple stages of company growth. Benefits & Perks for Assorties Competitive Compensation – Including salary and employee stock options so you share in our success. Lifelong Learning – Annual budget for professional development, plus training opportunities to help you grow. Office Setup Stipend – We’ll outfit your in‑office workspace so comfy as it's productive. Top‑Tier Health Coverage – Medical, dental, and vision insurance, because your health comes first. Unlimited PTO – We trust you to take the time you need to recharge and come back ready to crush it. Meals & Snacks – Lunch, dinner, and snack breaks that fuel great ideas. Fitness Stipend – Your wellness matters. We reimburse monthly membership costs to support your health. Commuter Benefits – We cover eligible transportation costs to make your trip to work easier. 401(k) – Build your retirement savings. #J-18808-Ljbffr Assort Health