Senior Associate, Growth Marketing

Summary Join the team leading the next evolution of virtual care at Teladoc Health. The Senior Associate, Growth Marketing is a hands‑on growth executor responsible for launching, optimizing, and scaling acquisition campaigns across email, direct mail, and digital touchpoints for B2C. This role owns campaign execution end‑to‑end, from intake and build through QA, launch, and performance readouts, with a sharp focus on driving registrations, visits, enrollments, and lowering CAC. Responsibilities Own execution of multi‑channel growth campaigns (direct mail, email, outbound phone, web, SMS) including builds, QA, launches, and post‑launch optimization. Own quarterly test‑and‑learn roadmaps, defining hypotheses, success metrics, holdout strategies, and learning agendas across channels and audiences. Partner with cross‑functional teams and campaign managers to optimize marketing performance. Maintain clean campaign documentation and status tracking. Support reporting for ongoing measurement and monitoring of marketing efforts for diverse stakeholders. Use data to identify and communicate user behaviors and insights to drive campaign experimentation and optimization. Qualifications 2–4 years of proven track record of driving toward growth goals under set targets, timelines, and budgets. Hands‑on experience executing email and/or direct mail campaigns at scale. Strong operational mindset: detail‑oriented, deadline‑driven, and consistent with clean execution. Comfort working cross‑functionally in complex, matrixed organizations. Experience with tools such as Tableau, Excel, DOMO, Amplitude, Salesforce Marketing Cloud. Deep understanding of acquisition, helping users find their “aha” moment, and building a growing active user base over time. Strategic thinker able to break down problems, assess opportunity areas, and develop priorities to move the business forward. Ability to move fast and flexibly, juggling multiple projects while executing on schedule with high velocity and attention to detail. Team‑first attitude with strong self‑awareness to openly share and receive feedback and to never stop learning and improving. Ability to build, grow, and improve partnerships cross‑functionally. Background in healthcare a plus. Compensation and Benefits Base salary range: $70,000 – $80,000. Eligible for a performance bonus and other benefits (subject to eligibility requirements). Benefits include a flexible vacation policy, 80 hours of paid sick, safe, and caregiver leave annually, and a comprehensive benefits package as outlined by Teladoc Health. Equal Opportunity Employer Teladoc Health is an Equal Opportunity Employer. We do not discriminate based on age, race, religion, color, ethnicity, national origin, gender, gender identity or expression, sexual orientation, membership in an employee organization, medical condition, family history, genetic information, veteran status, marital status, parental status, or pregnancy. We prohibit discrimination and harassment of any kind. #J-18808-Ljbffr Teladoc Health