Digital Ecommerce Manager

Digital Ecommerce Manager

Sunco is one of the largest and fastest-growing online lighting retailers in the U.S.and we're just getting started. Headquartered in sunny Valencia, CA, we're powered by an amazing team of people who bring passion, purpose, and innovation to everything they do.

We light up the worldliterally

Millions of customers have trusted Sunco for our energy-efficient LED lighting and our commitment to quality, value, and customer care. Whether it's a home renovation or a large-scale commercial project, our mission is to deliver top-tier lighting solutions with unbeatable service and eco-conscious impact.

At Sunco, we don't just sell lightswe help our customers see things in a whole new light.

About the Role

We are seeking an experienced Digital Ecommerce Manager to oversee ecommerce website operations, digital customer experience, ecommerce technology, website projects, and online business initiatives. This role ensures website performance, reliability, usability, brand consistency, and effective execution of digital projects while coordinating developers, agencies, vendors, marketing teams, and internal stakeholders. The ideal candidate has strong ecommerce and project management experience, understands ecommerce platforms, integrations, analytics, tracking, UX/UI, and front-end web concepts (HTML, CSS, JavaScript), and can effectively communicate with both technical and non-technical teams. Coding is not required. The candidate should also be curious about AI tools such as ChatGPT, Claude, Gemini, and similar platforms, and interested in exploring practical ways AI can improve ecommerce operations, workflows, documentation, reporting, QA, and productivity.

What You'll Do

Ecommerce Website & Platform Management

o Manage day-to-day ecommerce website operations and related digital systems.

o Oversee website updates, checkout functionality, payment settings, tracking, apps, integrations, and platform configurations.

o Coordinate with developers, agencies, designers, and internal teams to implement enhancements and resolve issues.

o Monitor website performance, mobile responsiveness, customer-facing bugs, tracking issues, and site reliability.

o Ensure websites are user-friendly, mobile-optimized, visually consistent, and aligned with brand standards.

o Understand the impact of themes, apps, integrations, tracking, and platform changes on performance and customer experience.

Project Management

o Lead ecommerce and website projects from planning through launch.

o Create project briefs, requirements, timelines, QA plans, testing procedures, launch plans, and post-launch reviews.

o Coordinate cross-functional teams and external partners.

o Translate business needs into functional and technical requirements.

o Manage priorities, risks, dependencies, budgets, approvals, and deliverables.

o Conduct testing before and after launches to ensure successful implementation.

UX/UI & Customer Experience

o Apply UX/UI best practices to improve the online shopping experience.

o Identify and resolve friction points across navigation, product pages, forms, cart, checkout, mobile experience, page speed, and trust signals.

o Use analytics and behavior tools (GA4, Shopify Analytics, Hotjar, Microsoft Clarity, etc.) to identify improvement opportunities.

o Support A/B testing, landing page optimization, checkout improvements, and mobile enhancements.

o Recommend data-driven improvements that enhance usability, conversion, and customer satisfaction.

Visual Design & Brand Consistency

o Ensure all website updates align with brand guidelines, including colors, typography, imagery, layout, tone, and overall presentation.

o Review pages, banners, forms, popups, and assets before launch.

o Coordinate with creative and marketing teams to ensure accurate implementation.

o Identify visual inconsistencies and usability issues that may impact trust or conversions.

o Maintain consistent experiences across desktop and mobile devices.

Technical Coordination & Ecommerce Systems

o Serve as the business-side owner of ecommerce technology, website improvements, and integrations.

o Maintain working knowledge of ecommerce platforms (Shopify, Shopify Plus, BigCommerce, Magento, WooCommerce, Salesforce Commerce Cloud, etc.).

o Understand HTML, CSS, JavaScript, APIs, tracking pixels, data feeds, apps, plugins, ERP, OMS, CRM, email/SMS, loyalty, review, search, subscription, and customer service integrations.

o Communicate effectively with developers and vendors, evaluate technical recommendations, and ensure solutions support business objectives.

AI & Workflow Improvement

o Explore practical uses of AI and LLM tools to improve productivity, documentation, research, QA, planning, reporting, troubleshooting, and process development.

o Identify opportunities to reduce repetitive work and improve communication and efficiency.

o Understand AI limitations and apply sound judgment when using AI-generated outputs.

o Maintain curiosity and willingness to experiment with emerging AI tools and workflows.

Analytics, Tracking & Reporting

o Monitor conversion rate, traffic, revenue, checkout performance, customer behavior, and campaign effectiveness.

o Use tools such as GA4, Shopify Analytics, Looker Studio, Search Console, Hotjar, and Microsoft Clarity.

o Ensure tracking, pixels, UTMs, and conversion events function properly.

o Identify data gaps and coordinate technical fixes.

o Prepare business-focused performance reporting and recommendations.

Digital Marketing Support

o Support marketing teams by ensuring landing pages, tracking, forms, checkout flows, and campaign assets are functioning correctly before launch.

o Understand how website performance impacts marketing effectiveness.

o Assist with campaign execution from a website, UX, and technical perspective.

o Marketing expertise is helpful but not required.

Vendor, Agency & Developer Management

o Manage relationships with agencies, developers, SaaS providers, platform support teams, and vendors.

o Review scopes, timelines, deliverables, budgets, and launch requirements.

o Hold vendors accountable for quality, documentation, QA, and communication.

o Escalate issues when expectations are not met.

o Translate business needs into clear vendor requirements.

Ecommerce Operations & Troubleshooting

o Support resolution of issues related to checkout, payments, shipping, taxes, customer accounts, integrations, tracking, and website functionality.

o Coordinate with operations, finance, customer service, marketing, and technical teams during incidents.

o Maintain documentation, troubleshooting guides, QA procedures, and platform settings.

o Respond quickly to customer-facing issues affecting sales or user experience.

Required Qualifications

• 5+ years in ecommerce, website operations, digital commerce, or ecommerce project management.
• Experience managing ecommerce websites and digital projects.
• Hands-on experience with major ecommerce platforms.
• Strong project management, stakeholder management, QA, and launch planning experience.
• Knowledge of ecommerce technologies, integrations, analytics, tracking, checkout systems, and customer journey optimization.
• Strong UX/UI understanding and visual design judgment.
• Experience using analytics and behavior tracking tools.
• Strong troubleshooting and problem-solving abilities.
• Interest in AI tools and workflow improvement

Benefits & Perks

At Sunco, we pride ourselves on offering a comprehensive benefits package designed to support the well-being and professional growth of our team members, our offering include:

• Comprehensive Health and Wellness Coverage : Enjoy peace of mind with our extensive health insurance plans, which include medical, dental, and vision coverage.
• 401(k) with Company Match : Secure your financial future with our 401(k) plan, featuring a competitive company match to help you save for retirement.
• Flexible Spending Accounts (FSAs): Take advantage of FSAs to manage out-of-pocket healthcare and dependent care expenses efficiently.
• Time Off Policy : We believe in the importance of work-life balance and provide a generous time off policy, including paid vacation, holidays, and sick leave.
• Employee Assistance Program (EAP): Access confidential counseling and support services for personal and professional challenges.
• Team Building Activities: Engage in weekly challenges, weekly Wellness Walks, regular team-building activities, and quarterly company outings to foster a strong sense of community.

Job Type: Full-time