Performance Marketing Manager

Owning the global performance marketing program, the full-time Performance Marketing Manager will manage substantial ad spend across paid search, paid social, and mobile channels to drive new user acquisition while developing data-driven strategies and measurement frameworks in a remote-first environment. Key responsibilities Develop and execute end-to-end strategies for global paid performance channels to achieve user acquisition and efficiency targets Implement rigorous testing and learning agendas to optimize creatives, audiences, bidding strategies, and landing experiences Collaborate with Data Science and Analytics to design experiments and measurement frameworks that connect channel performance to business outcomes Required qualifications 5+ years of performance marketing experience with expertise in paid search, paid social, and mobile user acquisition Proven track record of managing large-scale media budgets and improving user acquisition efficiency across multiple channels Experience with BI tools and a strong experimentation mindset, including building and interpreting tests Knowledge of full-funnel measurement strategies, particularly in B2C environments, with fintech or crypto experience preferred Familiarity with generative AI and automation tools to enhance growth experimentation and campaign scaling