Manager, Retail.com Media - Culinary

About Conair Conair is a leading international designer, manufacturer, and marketer of branded personal‑care and small kitchen appliances, cookware, hairbrushes and accessories, cosmetic bags, and travel accessories. Driven by a deep passion for innovation since 1959, Conair has introduced trend‑setting products that keep the company ahead of the competition. Today, Conair’s diversified portfolio spans both consumer and professional product lines sold in over 120 countries. Our family of brands includes Conair, Cuisinart, BaBylissPRO, and Scünci. With more than 1,000 patents worldwide and a legacy of product excellence, Conair’s vision remains unchanged: to bring high‑quality, innovative products into every household across the globe. Position Summary The Retail.com Media Manager will be responsible for leading the strategy, execution, and optimization of retail media investments across key retail partners such as Macy’s, Costco, Kohl’s, and other emerging beauty retail media networks. This role will manage full‑funnel retail media programs designed to drive incremental sales, traffic, and share growth across retailer digital platforms. The ideal candidate is a strong performance marketer with hands‑on experience across sponsored search, onsite display, offsite retail media extensions, and co‑op funded media programs, with a proven ability to partner cross‑functionally with brand teams, retailers, and agency partners. This role will operate with a high degree of autonomy and is expected to proactively identify growth opportunities, optimization strategies, and operational improvements. Key Responsibilities Retail Media Strategy & Execution Own the development and execution of retail media plans across assigned retail.com partners (e.g., Macy’s, Kohl’s, Costco, etc.). Drive full‑funnel media strategy including onsite search, display, and offsite retail media activation. Ensure media investments align with brand priorities, product launches, seasonal moments, and promotional calendars. Campaign Management & Optimization Manage day‑to‑day campaign setup, pacing, and performance optimization across retailer media platforms. Monitor KPIs including ROAS, sales lift, new‑to‑brand metrics, traffic, and conversion. Implement testing roadmaps to continuously improve performance and efficiency. Maintain flexibility across channels and tactics, adjusting monthly investment based on performance, retailer opportunities, and evolving business needs. Budget Ownership & Co‑op Management Oversee retail media budgets, including co‑op funding, allocations and monthly forecasting. Ensure accurate budget tracking, reflows, and end‑of‑month actualization in partnership with finance and internal stakeholders. Identify opportunities to scale investment based on performance and retailer growth potential. Retailer & Agency Collaboration Serve as the primary point of contact for retailer media teams and external agency partners. Lead quarterly business reviews, performance recaps, and strategic planning discussions with retailers. Partner with internal teams to ensure seamless execution across merchandising, e‑commerce, and brand marketing. Measurement & Reporting Evaluate media effectiveness through incremental sales, share growth, and retailer contribution and translate insights into actionable recommendations. Leverage tools and platforms (e.g., Pacvue, Criteo, retailer dashboards) to deliver actionable recommendations. Support broader measurement frameworks linking retail media to omnichannel impact. Cross‑Functional Leadership Collaborate closely with brand teams, e‑commerce, sales, finance, and creative partners to drive integrated retail growth. Provide strategic guidance on retail media best practices and emerging opportunities across the organization. Qualifications Required 4–6 years of experience in retail media, e‑commerce advertising, or performance marketing. Hands‑on experience managing sponsored ads and retail media campaigns across retail platforms. Strong analytical mindset with the ability to translate data into insights and actions. Experience managing budgets, forecasting, and performance reporting. Excellent communication and stakeholder management skills. Preferred Experience working in CPG, beauty, consumer electronics, or omnichannel retail environments. Familiarity with retail media tools such as Pacvue, Skai, CommerceIQ, or similar. Knowledge of co‑op funding structures and joint business planning processes. Ability to operate in a fast‑paced, high‑growth environment. Core Competencies Retail Media Expertise Performance Marketing Optimization Budget & Financial Ownership Cross‑Functional Leadership Data‑Driven Decision Making Retailer Relationship Management Environmental Factors Working conditions are normal for an office environment. Must be able to sit for extended periods of time. Must be able to use a computer keyboard and view a monitor for extended periods of time. This role requires on‑site presence Monday through Thursday, with the flexibility to work remotely from anywhere on Fridays. What We Offer Comprehensive Medical/Dental/Vision plans Generous Paid Time Off Programs Life & Disability Insurance FSA/HSA/Dependent Care FSA Paid Parental Leave 401k and company match EAP & Employee Wellness Programs Volunteer Days Paid Time Off Free breakfast and lunch in the Stamford office #J-18808-Ljbffr