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Chief Marketing Officer, Informatica

$212.7k - $374.4k

Salesforce

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

We are seeking a visionary and transformational Chief Marketing Officer (CMO) to lead the global marketing strategy for Informatica, a Salesforce company. This role requires a strategic leader with deep expertise in enterprise data management - including data integration, master data management, quality, governance, and metadata - and a proven ability to build high-performing marketing organizations that drive growth at scale.

Informatica plays a foundational role in Salesforce's vision for the Agentic Enterprise. As organizations deploy AI agents across every workflow, trusted, connected, and governed data becomes the defining competitive advantage. The CMO will shape and amplify Informatica's position as the trusted data foundation that provides the context AI requires to act intelligently and responsibly.

This executive will partner closely with the Informatica product leadership, and Salesforce data and AI executives (Data Cloud, MuleSoft, Tableau, Agentforce) to define the strategic narrative, accelerate pipeline, and elevate brand leadership within the global enterprise data market.

The ideal candidate blends strategic vision, operational rigor, deep domain expertise, and the ability to lead within a highly matrixed, global organization.

Responsibilities

Strategic Leadership
  • Develop and execute a comprehensive global marketing strategy aligned with Informatica's product roadmap and Salesforce's broader Data + AI vision.
  • Define Informatica's role in enabling enterprise context - positioning data integration, MDM, quality, and governance as foundational to AI readiness.
  • Champion a data-driven marketing culture, using analytics and AI to continuously optimize performance.
  • Anticipate industry trends across AI, governance, data modernization, and cloud transformation to ensure market leadership.
Pipeline & Demand Generation
  • Build and scale a world-class demand generation engine that fuels enterprise pipeline growth.
  • Develop integrated, multi-channel campaigns targeting CIOs, CDOs, enterprise architects, and data leaders.
  • Partner closely with sales leadership to align on strategic account priorities and improve conversion and velocity.
  • Drive account-based marketing strategies aligned to Global 2000 growth objectives.
Marketing Operations & Analytics
  • Build a scalable, AI-powered marketing operations function.
  • Implement rigorous measurement frameworks to track performance, optimize ROI, and inform investment strategy.
  • Create a unified view of the customer journey across Salesforce and Informatica touchpoints.
  • Ensure marketing technology and automation platforms are leveraged to maximize impact.
Product Marketing & Portfolio Positioning
  • Partner with product and engineering to articulate compelling value propositions for data integration, MDM, quality, governance, and metadata management.
  • Develop cohesive portfolio narratives that connect Informatica with Data Cloud, MuleSoft, Tableau, and Agentforce.
  • Lead go-to-market strategy for product launches and major innovations.
  • Equip sales with clear, outcome-oriented messaging and enablement tools.
Thought Leadership & The Context Narrative
  • Establish Informatica as the definitive authority on trusted enterprise data in the era of AI.
  • Elevate the narrative that data is the foundation of context - and context is what powers effective AI agents.
  • Represent Informatica at global events, executive forums, and industry conferences.
  • Develop thought leadership content that positions Salesforce as the leader in enabling the Agentic Enterprise.
Brand Stewardship
  • Strengthen Informatica's brand presence within the Salesforce ecosystem.
  • Ensure consistent, differentiated messaging across all channels.
  • Cultivate strong brand affinity with enterprise data leaders.
  • Partner with Salesforce Corporate Marketing to maximize brand impact.
Ecosystem & Community Engagement
  • Engage deeply with enterprise data practitioners and architect communities.
  • Develop programs that foster collaboration, innovation, and customer advocacy.
  • Leverage ecosystem partnerships to expand market reach and influence.
Team Leadership & Development
  • Build and lead a high-performing, global marketing organization.
  • Foster a culture of innovation, collaboration, and accountability.
  • Attract and retain world-class marketing talent.
  • Champion diversity, inclusion, and professional development.
Budget Management
  • Develop and manage a global marketing budget aligned to growth priorities.
  • Ensure disciplined investment allocation and transparent reporting.
  • Drive measurable impact across pipeline, revenue, and brand equity.
Requirements
  • 15+ years of progressive B2B enterprise marketing leadership experience.
  • Proven success leading global marketing organizations within enterprise data, integration, analytics, governance, or AI platforms.
  • Deep understanding of modern data architecture and AI readiness requirements.
  • Experience operating in highly matrixed, global organizations.
  • Demonstrated ability to drive measurable pipeline and revenue growth.
  • Strong executive presence and ability to influence at C-level and board level.
  • Passion for enabling enterprises to build trusted, AI-ready data foundations.

Why This Role Matters

The next generation of enterprise transformation will be defined not by AI alone, but by context - trusted, connected, governed data that enables AI to act with intelligence and accountability. Informatica is central to this foundation. This CMO will shape how Salesforce brings that story to market - empowering enterprises to unlock the full potential of the Agentic Enterprise.

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates' resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.The typical base salary range for this position is $212,700 - $374,400 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $255,300 - $408,500 annually.The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
Vacancy posted 4 days ago
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