Vice President, Regional Sales (West)

Vice President, Regional Sales

Location: Austin, TX
Reports to: Executive Team

The Opportunity

We are seeking a Vice President of Regional Sales who will act as a primary revenue driver in our complex, multi-stakeholder public-sector buying environment. Your overwhelming priority will be taking direct ownership of our largest, most strategic opportunities—personally selling to, closing, and maintaining major accounts. While your core mandate is driving high-value enterprise deals across the finish line, you will also dedicate a smaller, highly focused portion of your bandwidth to supporting Account Executives, providing them with the strategic guidance, deal intelligence, and operational scaffolding needed to successfully manage and close smaller accounts as needed.

Key Responsibilities

• Direct Deal Ownership: Lead the end-to-end sales cycle for the company’s largest and most complex accounts, taking primary responsibility for selling, closing, and long-term account retention.

• Complex Deal Execution: Navigate multi-stakeholder public-sector procurement paths (piggybacks, RFPs, co-ops, board votes, direct awards) to personally secure major contracts.

• Territory Growth & Execution: Act on the strategic direction of the Chief Revenue Officer to aggressively expand the territory, penetrating new regional markets and driving large-scale adoption.

• Major Account Discovery: Proactively prospect, identify, and qualify net-new major accounts, building a robust pipeline of high-value enterprise opportunities from the ground up.

• Strategic Relationship Building: Cultivate and maintain deep alignment with key decision-makers across municipalities, school districts, and law enforcement agencies.

• Pipeline & Deal Intelligence: Own the forecasting and pipeline strategy for your portfolio of major accounts, defining clear stage entry/exit criteria grounded in real stakeholder alignment.

• Revenue Expansion: Identify and execute strategic levers (conversion, cycle time, pricing discipline) to expand revenue footprint within key enterprise accounts.

• Field Direction & Mentorship: Act as a strategic advisor to Account Executives by translating data and major-account best practices into actionable field direction for their portfolios.

• Targeted Deal Support: Provide occasional strategic assistance and operational leadership to the sales team on smaller accounts, helping with stage validation, CRM hygiene, and cross-functional workflows.

Qualifications

• 12+ years of Strategic Sales or Revenue Operations leadership in B2G, GovTech, public safety, or other regulated, multi-stakeholder environments.

• Elite track record of personally closing and maintaining complex, non-linear public-sector deals (e.g., procurement, elected officials, school districts, law enforcement).

• Demonstrated ability to dedicate the vast majority of your focus to driving major enterprise deals, while successfully balancing targeted operational support and mentorship for a broader AE team.

• Strong working knowledge of Salesforce, CPQ, and BI tools (e.g., Tableau, Looker), plus modern RevOps tools (e.g., Clari).

• Excellent executive communicator and cross-functional collaborator with a bias for measurable outcomes.

• Direct experience with stop-arm camera safety programs, violator-funded enforcement, or closely adjacent industry models.

Bonus Points

• Experience with broader school transportation or smart city safety infrastructure.

• Experience with OEM/partner-integrated motions (VARs, integrators, transit agencies).

• Familiarity with public sector pricing, cooperative contracts (e.g., TIPS), and legislative or grant-based funding mechanisms.

BusPatrol Value Proposition:

Who We Are

At BusPatrol, safety isn’t just a priority — it’s our mission. As the nation’s most trusted school bus stop-arm technology solution, we serve over 350 school districts, protecting nearly 2 million students across 30,000 buses. Every day, millions of children rely on school buses to get to and from school safely, yet reckless drivers continue to put them at risk.

As a technology company with a unique focus on public safety, we use cutting-edge AI, machine learning, and telematics to improve school bus safety. Our all-in-one safety program equips school bus fleets with AI-powered cameras, cloud-based data management, and an integrated software platform to capture and process stop-arm violations. Our safety programs foster accountability and reduce dangerous driving behavior in communities across the country.

By partnering with school districts, municipalities, and law enforcement, we make safety solutions more accessible and effective, ensuring that every child’s journey to and from school is as safe as possible.

What We Offer

When you join BusPatrol, you are not just taking a job. You are joining a mission-driven team dedicated to making a real impact. We offer:

✔ Competitive salary and benefits package

✔ Unlimited PTO

✔ A purpose-driven career, working to protect children and improve public safety

✔ The occasion to participate in BusPatrol’s culture of safety, learning, and teamwork

✔ A team of innovators, committed to leveraging AI and smart technology for social good

Be Part of Something Bigger

We are looking for a passionate and dedicated team member to help us make roads safer. This is a meaningful opportunity to contribute to a mission-driven company that is using technology to create real change. At BusPatrol, we foster an inclusive and diverse environment built on integrity, collaboration, and innovation. If you are ready to be part of a team that is deeply committed to safety and community impact, we would love to hear from you.

Together, we can protect students, hold drivers accountable, and build a safer future for all.

We are looking for a valued member of the BusPatrol team to assist us in our quest to improve children’s safety. This is an important role for us and a great opportunity for the right candidate. Our environment is inclusive, diverse, ignited, built on integrity, and deeply committed.

The US salary range for this position is provided in this posting. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your Talent Partner can share more about the specific salary range for your preferred location and skill level during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, and/or commission (if applicable) or benefits.

EOE/AA Disability-Veteran