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Senior Associate Brand Manager - Cottonelle

Kimberly-Clark

Youre not the person who will settle for just any role. Neither are we. Because were out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, youll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, youll help us deliver better care for billions of people around the world. It starts with YOU.

As the Senior Associate Brand Manager, you will lead key initiatives related to marketing planning and execution for the Cottonelle Brand, as well as overall execution and results delivery for the Kimberly-Clarks Family Care business unit. This role will report to the Senior Brand Manager, and key customers include brand, sector and business unit management, R&E, customer development, design, agency partners, and product supply teams.

In this role, you will:

  • Provide project and/or marketing leadership on key initiatives to help sustainably grow the brand's marketplace position (e.g. new product launches, pricing initiatives, etc.)
  • Execute annual ABP and marketing plans that deliver financial objectives and aligns with brand strategies.
  • Analyze consumer data, market share and sales reports to understand brand performance, product health and to track progress against marketing initiatives and return on investment analysis for marketing programs.
  • Create compelling stories and make sound recommendations about the brand, competitive, category, customer, or consumer trends to enhance the brands equity and market performance.
  • Work closely with strategic customer teams to build and implement distribution, packaging, shelving and merchandising strategies and growth plans.
  • Using business acumen in conjunction with marketing competency to influence and lead projects cross-functionally.
  • Identify and develop relevant consumer and/or shopper insights.
  • Collaborate across categories to identify and proactively drive efficient brand building.
  • Actively conduct both basic and in-depth analysis to identify problems, find trends, develop hypothesis, and drive the organization towards decisions to strengthen the brands plan.

About Us

Huggies. Kleenex. Cottonelle. Scott. Kotex. Poise. Depend. Kimberly-Clark Professional. You already know our legendary brandsand so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldnt exist without talented professionals, like you.

At Kimberly-Clark, youll be part of the best team committed to driving innovation, growth and impact. Were founded on more than 150 years of market leadership, and were always looking for new and better ways to perform so theres your open door of opportunity. Its all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.


You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, were constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, youll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, youll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

  • Bachelors degree with an emphasis in marketing
  • At least 3 years of previous business experience.
  • ?Strong analytical, decision making, influence, and communication skills.
  • Solid knowledge of PC based applications (Windows, Word, Excel, Power Point).
  • Excellent communication and interpersonal skills.
  • Passionate about driving brand growth by better meeting consumer needs.
  • Must be self-driven, not deadline driven.
  • Ability to pull insights from multiple sources and synthesize into a compelling story for change.
  • Motivated by challenges and possessing a robust sense of curiosity.
  • Able to lead and inspire cross functional teams to deliver strong innovation plans and business results in a way that builds a passionate team culture that not only holds each other accountable but also helps each other when necessary.

Preferred Qualifications:

  • MBA with an emphasis in Marketing
  • Previous marketing experience at a Fortune 500 CPG company

Total Benefits

Here are just a few of the benefits youd enjoy working in this role for Kimberly-Clark. For a complete overview, see .

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website .

And finally, the fine print.

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

Veterans and members of the Reserve and Guard are highly encouraged to apply.

This role is available for local candidates already authorized to work in the roles country only. Kimberly-Clark will not provide relocation support for this role.

#LI-Hybrid

At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only. Kimberly-Clark
Vacancy posted 3 days ago
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