Director, National Accounts & Strategic Initiatives - Air & Water Solutions Pro

At GE Appliances, a Haier company, we come together to make "good things, for life." As the fastest-growing appliance company in the U.S., we're powered by creators, thinkers and makers who believe that anything is possible and that there's always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.


The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities.


Interested in joining us on our journey?


The Director, National Accounts - Air & Water Solutions Pro is responsible for leading strategic national account partnerships across GE Appliances' Air & Water Solutions Pro channel while serving as a key commercial leader supporting overall business execution and growth. This role drives profitable growth, strengthens executive customer relationships, and develops long-term commercial strategies across key HVAC, plumbing, and water solutions partners.
In addition to account leadership, this role functions as a strategic partner to the broader business, supporting key priorities such as national account expansion, distribution strategy, and long-term growth initiatives. The Director contributes to the overall operating rhythm, alignment, and execution of critical commercial activities.
The Director will influence enterprise-level customer strategy, lead complex negotiations, and partner cross-functionally to deliver best-in-class customer experiences and sustainable business growth. This role requires a highly strategic and collaborative leader with strong business acumen, executive presence, and the ability to operate effectively across a matrixed organization.
Position
Director, National Accounts & Strategic Initiatives - Air & Water Solutions Pro
Location
USA, Louisville, KY

How You'll Create Possibilities

Strategic Leadership & Business Operations

• Serve as a trusted partner to senior A&W leadership and provide operational leadership across the business by helping prioritize, streamline, and drive execution of key initiatives and internal workflows
• Act as a delegate and proxy in meetings, customer discussions, and internal forums as needed to ensure continuity and progress
• Help reduce fragmentation by filtering and aligning day-to-day demands, ensuring leadership focus is directed toward the highest-value opportunities
• Drive business operating rhythms, including internal alignment cadences, business reviews, and cross-functional coordination
• Identify gaps in structure, process, and accountability, and implement scalable solutions to improve organizational effectiveness

Strategic Account Leadership

• Lead the overall commercial strategy and growth plans for assigned national account customers
• Develop customer-specific business plans that drive revenue growth, market share expansion, profitability, and category penetration
• Identify new business opportunities and expansion strategies across HVAC, plumbing, and water solutions portfolios
• Drive long-term strategic partnerships that position GE Appliances' Air & Water as a preferred supplier within the Pro channel
• Monitor market trends, competitive activity, and customer insights to inform business strategy and decision-making
• Support the development of structured national accounts organization, including future team design, account coverage models, and capability build-out across key customers

Executive Customer Management

• Build and maintain executive-level relationships across assigned customer organizations
• Serve as the primary commercial leader and escalation point for strategic customer matters
• Lead complex negotiations involving pricing, contracts, rebate programs, promotional investments, and partnership agreements
• Deliver executive business reviews, growth updates, and strategic planning sessions with internal and external stakeholders
• Champion a customer-centric approach that strengthens partnership alignment and overall customer experience

Financial & Business Performance

• Deliver annual sales, revenue, margin, and operating plan commitments
• Own forecasting accuracy, pipeline visibility, and financial performance management across assigned accounts
• Utilize reporting tools, analytics, and market data to identify opportunities, risks, and performance trends
• Partner with Finance and Air & Water leadership to support profitable growth strategies and investment decisions

Cross-Functional Leadership

• Collaborate closely with Product Management, Marketing, Supply Chain, Customer Service, Operations, and Finance teams to align on customer priorities and execution plans
• Support go-to-market initiatives, product launches, customer programs, and operational improvements
• Partner with regional Area Sales Managers, Inside Sales teams, and independent manufacturer representatives to ensure consistent execution across all customer touchpoints
• Influence organizational alignment and drive accountability across cross-functional teams

Leadership & Culture

• Mentor and support the development of commercial talent and team capability
• Foster a culture of collaboration, accountability, innovation, and customer focus
• Contribute as a strategic member of the broader Air & Water Solutions leadership team
• Demonstrate inclusive leadership and strong partnership across internal and external stakeholders

What You'll Bring to Our Team

Basic Qualifications:

• Minimum Qualifications
• Bachelor's degree from an accredited university or college or equivalent professional experience
• 10+ years of progressive sales, commercial leadership, or national account management experience
• Demonstrated success managing strategic or national customer relationships within a complex business environment
• Proven negotiation, communication, and executive influencing skills
• Strong financial, analytical, and business acumen
• Ability to lead cross-functional initiatives within a matrixed organization

Preferred Qualifications:

• HVAC, plumbing, water heating, or related industry experience
• Deep understanding of Pro Distribution and contractor channel dynamics
• Experience leading strategic account growth initiatives and customer business planning
• Proven ability to deliver profitable revenue growth and market expansion
• Strong executive presence and relationship management capability
• Experience navigating large, complex customer organizations
• Data-driven mindset with strong analytical and strategic planning capabilities

Our Culture

Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.

This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices.

By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy.

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

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