Regional Sales Manager

Company: IRISS, Inc.

Location: Remote – Midwest United States

Assigned Territory: Minnesota, Wisconsin, Iowa, Illinois, and Missouri

Workplace Type: Remote (Territory-Based / Customer Visits)

Employment Type: Full-Time

Reports To: Director of Sales – North America

About IRISS

IRISS is a global leader in industrial safety, electrical maintenance, and reliability solutions. Headquartered in Bradenton, Florida, USA, we design and manufacture innovative technologies that help organizations improve workplace safety, equipment reliability, and operational efficiency.

Our products and solutions support customers across industries, including power generation, manufacturing, data centers, utilities, and critical infrastructure. With operations spanning North America, LATAM, EMEA, APAC, and India, IRISS continues to expand its global presence while remaining committed to innovation, customer partnerships, and protecting people.

Our mission is simple: Humanizing Safety.

Position Summary

IRISS is seeking a motivated, results-driven Regional Sales Manager to lead business development and sales growth throughout our Midwest territory, covering Minnesota, Wisconsin, Iowa, Illinois, and Missouri.

This remote, territory-based position is responsible for developing and executing regional sales strategies, expanding customer relationships, identifying new business opportunities, and achieving established revenue and profitability goals.

The successful candidate will work with original equipment manufacturers (OEMs), electrical distributors, resellers, service providers, and end users to promote IRISS products and solutions. The ideal candidate is a self-motivated sales professional with experience in technical or industrial sales, strong relationship-building abilities, and a proven track record of developing and managing a regional sales territory.

Key Responsibilities

Regional Sales & Business Development

•Develop and execute strategic sales plans to achieve regional revenue, profitability, and growth objectives.

•Identify, develop, and manage new business opportunities throughout the assigned Midwest territory.

•Build and maintain relationships with OEMs, electrical distributors, resellers, service providers, and end users.

•Expand market penetration within existing accounts while identifying and pursuing new customers.

•Meet or exceed established sales quotas, performance objectives, and productivity standards.

•Conduct market research to identify industry trends, competitive activity, and emerging sales opportunities.

•Develop targeted sales initiatives to increase product awareness and regional market share.

Customer Relationship Management

•Establish and maintain strong, long-term relationships with customers and channel partners.

•Deliver exceptional customer service and provide timely responses to customer inquiries.

•Conduct customer meetings, product presentations, demonstrations, and sales consultations.

•Understand customer needs and recommend appropriate IRISS products and solutions.

•Provide ongoing product knowledge training and sales support to customers and distribution partners.

•Represent IRISS professionally during customer visits, industry events, trade shows, and regional sales activities.

Sales Strategy & Cross-Functional Collaboration

•Collaborate with the North American Sales leadership team to develop and implement regional sales strategies.

•Partner with Marketing to develop campaigns, sales materials, and customer engagement initiatives.

•Provide customer feedback and market intelligence to support product development and marketing strategies.

•Work collaboratively with Operations and other internal departments to address customer requirements and identify opportunities for new or enhanced products.

•Support product launches and the introduction of new technologies within the assigned territory.

Sales Reporting & Territory Management

•Maintain accurate customer records, sales activities, opportunities, and pipeline information using the company’s CRM system.

•Monitor sales performance, customer activity, and market trends to support informed business decisions.

•Prepare sales forecasts, territory updates, and performance reports for leadership.

•Manage multiple customer accounts, sales initiatives, and deadlines effectively.

•Responsibly manage travel and entertainment expenses and submit expense reports in a timely manner.

Required Qualifications

•Bachelor’s degree in Engineering, Business Administration, Sales, Marketing, or a related field, or equivalent relevant experience.

•Minimum 3–5 years of professional sales experience, preferably in industrial manufacturing, electrical products, engineering solutions, or technology-related industries.

•Demonstrated experience in business development, account management, or territory sales.

•Strong sales, negotiation, and relationship-building skills.

•Excellent written and verbal communication, presentation, and interpersonal skills.

•Ability to communicate technical product information effectively to customers and business partners.

•Strong analytical, decision-making, and problem-solving abilities.

•Proven organizational and time-management skills with the ability to manage multiple accounts and priorities.

•Ability to work independently, manage a regional territory, and consistently achieve sales objectives.

•Proficiency in Microsoft 365 applications, including Excel, Word, PowerPoint, and Outlook.

•Experience using customer relationship management (CRM) software.

•Ability and willingness to travel throughout the assigned Midwest territory as business needs require.

Preferred Qualifications

•Bachelor’s degree in Engineering or a related technical discipline.

•Previous sales experience involving electrical safety, electrical maintenance, condition monitoring, or industrial reliability solutions.

•Experience selling through electrical distributors, OEMs, resellers, or industrial channel partners.

•Familiarity with industrial electrical systems, maintenance practices, and safety-related technologies.

•Experience using Salesforce CRM.

•Technical writing experience and the ability to develop effective customer-facing presentations or sales materials.

•Established professional relationships within the Midwest industrial or electrical distribution markets.

Key Competencies

•Territory Sales Management

•Business Development & Account Growth

•Technical & Consultative Selling

•Customer Relationship Management

•Sales Forecasting & Pipeline Management

•Strategic Planning & Market Analysis

•Channel Partner Development

•Negotiation & Communication

•Cross-Functional Collaboration

•Independent Decision-Making

Work Environment & Travel

•Remote position supporting an assigned five-state Midwest sales territory.

•Candidates should reside within Minnesota, Wisconsin, Iowa, Illinois, or Missouri.

•Regular regional travel to customer locations, distributor facilities, industry events, and business meetings is expected.

•Occasional travel outside the assigned territory may be required for company meetings, training, or other business activities.

•Ability to work independently from a remote office while maintaining regular communication with sales leadership and internal teams.

Compensation & Benefits

IRISS offers competitive compensation, a comprehensive benefits package, and opportunities for professional growth and development.

Why Join IRISS?

At IRISS, you’re not just joining a company — you’re joining a growing global organization committed to innovation, reliability, and workplace safety. We combine the resources of an established international company with the energy and entrepreneurial mindset of a rapidly expanding business.

Our employees have the opportunity to contribute meaningful ideas, build lasting customer relationships, and help shape the future of industrial safety and reliability.

What You Can Expect

•Opportunity to manage and develop a multi-state sales territory.

•Exposure to innovative electrical safety and industrial reliability technologies.

•A collaborative, globally connected team.

•Opportunities for professional development and career advancement.

•Meaningful work focused on improving workplace safety and equipment reliability.

Join the IRISS Team

If you’re a motivated sales professional who enjoys developing customer relationships, identifying new opportunities, and delivering technical solutions that make a difference, we encourage you to apply.

Join IRISS and help advance our mission of Humanizing Safety .

To Apply: Please submit your resume and a cover letter highlighting your relevant sales experience, territory management background, and interest in joining IRISS.