Senior Client Partner, Social Commerce

Overview The Senior Client Partner, Social Commerce role sits at the intersection of strategy, finance, merchandising, and execution. The Senior Client Partner acts as the fractional CMO for a portfolio of social commerce clients, aligning TikTok Shop, affiliate operations, shoppable media, and paid social investment to business outcomes, contribution margin, and GMV targets. Responsibilities Strategic Growth and Fractional CMO Leadership Act as the strategic growth partner for clients, understanding P&L, unit economics, merchandising, pricing, contribution margin, and inventory constraints. Develop full-funnel social commerce strategies across TikTok Shop, affiliates, shoppable video, live shopping, and paid social. Build forecasts, pro‑formas, GMV scenarios, and contribution margin models to guide investment decisions and manage risk. Align social commerce planning with broader brand marketing, media, and merchandising strategy. Own strategic partner communications such as weekly calls, QBRs, and planning sessions while influencing client buy‑in. Translate TikTok Shop category dynamics, shopper behaviors, and platform levers into actionable strategies that support brand growth from cold start to maturity. Creator and Affiliate Ecosystem Leadership Partner with affiliate and creator teams to recruit, activate, and scale creators and affiliates aligned to margin, product economics, and performance goals. Design incentive structures, seeding programs, and offer strategies that drive velocity and lifecycle performance on Shop. Cross‑Functional Orchestration Serve as the connective tissue between media, creators, shop operations, analytics, and external stakeholders. Support the Business Development team with auditing prospective new clients. Coordinate merchandising, promotional, and product launch moments across internal and external teams. Translate learnings across channels to improve both Shop GMV and broader customer acquisition performance. Data, Measurement, and Insights Use advanced measurement tools and platform analytics to diagnose performance drivers. Produce insights rooted in economic impact rather than surface‑level metrics. Identify revenue opportunities and surface ways to improve contribution margin and unit economics. Thought Leadership and Innovation Stay ahead of TikTok Shop evolution, platform incentives, creator economy trends, AI innovation, and broader commerce shifts. Mentor junior operators and level up internal social commerce capabilities. Qualifications Required 7+ years in a client‑facing digital marketing, commerce strategy, or growth role. Deep TikTok Shop and social commerce fluency, ideally with direct experience scaling a brand from cold start through growth phases. Strong financial literacy including the ability to read a P&L, model forecasts, and make decisions based on margin, unit economics, and payback. Experience with creators and affiliates and an understanding of how incentives, pricing, and merchandising influence performance. Proven ability to influence senior stakeholders and drive business outcomes rather than surface‑level campaign results. Exceptional strategic communication skills, including the ability to distill complexity for founders, operators, and C‑suite audiences. Advanced Excel or Sheets skills for scenario modeling and forecasting. Challenger mindset, curious, analytical, and commercially oriented. Preferred Experience managing GMV, marketplace, or retail media economics. Experience using predictive or AI‑enabled measurement tools. Experience across both DTC acquisition and marketplace commerce environments. Bachelor's in Marketing, Business, Economics, or related field. MBA or advanced degree is a plus. Benefits Excellent medical, dental, vision, and life insurance benefits. 401K with company match. Flexible PTO, company holidays, and end‑of‑year flex week. Performance‑based bonus.

• 300 annual home office stipend.
• 30 monthly internet stipend.

Equal Opportunity Employment We are an equal‑opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. #J-18808-Ljbffr Broughton Group