Marketing Coordinator

Marketing CoordinatorAt Proliance Surgeons our patients come from all walks of life — and so do we. We hire and support people from diverse backgrounds, fostering growth and development to make Proliance a great place to work. Our unique experiences and perspectives help us deliver Exceptional Outcomes, Personally Delivered.We are proud to offer a comprehensive and competitive benefit and pay package including health coverage, 401k with match and profit share, PTO and more! For further details regarding Benefits and Washington State Minimum Wage details please visit our careers page at Compensation during the offer process will be determined based on factors such as compensation structure, experience, qualifications, and internal equity. Be Part of Who We Are!Position SummaryUnder the direction of the practice administrator, the Marketing Coordinator role establishes and maintains excellent relationships with referring providers, patients, and the community on behalf of Everett Bone and Joint. This role must have superb communication and social networking skills. They are responsible for managing business partnerships with referral sources and executing marketing tasks on behalf of the clinic.ScheduleThis position is working 32 hours/week with flexible working hours. Hours must be worked within the Monday - Friday, 8am-5pm work hours. This is a Hybrid schedule, with 1-2 days on-site at the clinic and the rest from home.Key Duties and ResponsibilitiesThe key duties and responsibilities of the Marketing Coordinator include, but are not limited to:Referral Outreach Responsibilities:Educate patients, referring providers and other referral sources on the services and amenities provided at the hiring clinic and/or surgery centerTravel the surrounding clinic or surgery center geographic area to perform referring clinic drop-ins, schedule meetings and develop contacts and referral sourcesObtain comprehensive knowledge of the organization's markets including key referral sources and patientsIdentify opportunities for partnering and growthMaintain contact with referring clinics by phone and emailReport clinical outreach efforts to practice administrator and physiciansBuild brand awareness throughout the community; attend and participate in community eventsSurvey referral sources to identify procedural issues that inhibit referralsMarketing Responsibilities:Create and implement print and digital advertising campaignsManage the practice's online reputation on Google, Healthgrades, Vitals, Yelp and other review sitesMonitor and manage the practice's SEO campaign alongside digital marketing agency; edit and write educational blog posts and website contentCollaborate closely with the Proliance marketing teamFacilitate development, design and ongoing maintenance of the websiteWork with new and incoming physicians to create an effective marketing plan that will assist in the growth of their practiceAssist in the creation of print advertisementsRegularly post engaging content for all social media platforms owned by the hiring clinic and/or surgery center, including Facebook, LinkedIn and YouTubeDesign, order and distribute marketing materials on behalf of the practiceWork with videography team to create compelling and informative videosAnalyze patient satisfaction scores through internal survey platform; take action as neededCompose annual marketing plan and budgetManage philanthropic giving and sponsorshipsAdministrative and Employee Engagement Responsibilities:Order uniforms, name tags and badges for employeesOpen mail and disperse packages dailyAssist HR department in posting and removing job descriptions to the Proliance websiteLead the Event Committee with the purpose of boosting employee morale; plan office events and employee appreciation activities, organize donation drives, disburse birthday gifts and discover new ways to create a positive office environmentAssist administrator in other duties as requestedEducation/ExperienceHigh school diploma or GED. Bachelor's degree in marketing, public relations, communications or related field preferred.Minimum 1 year of marketing, sales or account development experience.Knowledge, Skills and AbilitiesGreat interpersonal skills; demonstrating patience, composure and cooperation; working well with all patients, physicians and staff.Computer savvySuperior oral and written communication skillsMust be able to organize work and establish proceduresMust be able to speak, read, and write the English languageMust be skilled in computer/keyboard functionsAdherence to all safety, risk management and precautionary procedures, including the consistent respect for confidentiality (HIPAA)Self-motivated; able to work independentlyWork Environment/Physical DemandsThe work environment/physical demands described here are representative of those that must be met by a teammate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable differently abled persons to perform the essential functions.