Senior Consumer Insights Manager

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.Why Join Us?To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.Senior Consumer Insights Manager – Brand LeadWe create and deliver tailored marketing strategies for Expedia Group’s brands, focusing on establishing strong connections and cohesive experiences for travelers and partners. We leverage our functional expertise and creative excellence to build trust and loyalty for our brands through innovative marketing approaches and technology.Expedia Group’s Traveler Research and Insights Team is seeking a Senior Consumer Insights Manager to help build traveler-centric brands through strategic research and actionable insights.As a Senior Consumer Insights Manager, you will be the strategic insights lead for one of our flagship brands within our house of brands . You’ll partner closely with marketing, creative, and cross-functional teams to ensure brand strategies, communications, and experiences are rooted in traveler truths. This role is pivotal in shaping how our brands connect with travelers and drive business impact.In this role, you will:Represent the voice of the Traveler across b rand forums and strategic initiatives to ensure the traveler is at the center of decision makingPartner with marketing, analytics, product , and loyalty to translate needs into actionable learning plans that are aligned to business priorities.Develop rich insights that are at the center of our decision making , informing brand strategy, creative development, and marketing activationsAct as the central insights hub for the brand Expedia business, connectin g signals across teams to shape strategic directionFlawlessly execute global p rimary research initiatives (both qualitative and quantitative) that effectively answer complex and strategic business questionsDeliver compelling data-driven narratives that influence business decisions at the senior level (VP and above)Oversee external research partners and champion innovative methodologiesMentor junior researchers and foster a culture of curiosity and excellenceQualifications10+ years of experience in consumer research and insights, ideally across both agency and client-side rolesProven expertise in both qualitative and quantitative methodologies and advanced analyticsStrong communicator with the ability to craft clear, engaging stories from complex data that inspire action and drive business resultsExperience working in matrixed organizations with heavy cross-functional collaboration and evolving priorities.Comfortable navigating a fast-paced, global organization with evolving prioritiesExcellent project manager with the ability to juggle multiple work-streams and maintain attention to detailPassionate about travelers and committed to building brands that resonate deeply with their needsExperience integrating multiple data sources (e.g., analytics, VoC , operational data) into unified insightsThe total cash range for this position in Seattle is $155,000.00 to $217,000.00. Employees in this role have the potential to increase their pay up to $248,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent ( IATAN ) membership. View our full list of benefits .Accommodation requestsIf you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request .We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises. 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs .Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization. #J-18808-Ljbffr Expedia Group