Growth Marketing Manager - Demand Generation

About Huzzle At Huzzle, we connect elite remote professionals with fast-growing companies across the UK, US, Canada, Europe, and Australia. Our clients range from early-stage startups to established SaaS and eCommerce businesses. When you join through Huzzle, you're placed directly with a client as part of their in-house team. No outsourcing layers, just impactful work with global visibility. Role Type: Fractional (12 days a month) Engagement: Independent Contractor About the Company Our client is a growth-focused consulting and marketing partner working with established SME businesses to scale revenue through modern, data-driven marketing strategies. They specialise in building high-performance demand generation engines that align marketing directly with revenue outcomes. Job Summary We are hiring a highly strategic Growth Marketing Manager / Demand Generation Manager to lead and execute full-funnel marketing strategies for B2B clients. This is a fractional remote marketing role focused on building scalable demand generation systems, driving qualified pipeline, and accelerating revenue growth using AI-powered workflows and modern marketing frameworks . You will collaborate closely with content, sales, and leadership teams to turn thought leadership into high-converting campaigns and measurable business outcomes. Key Responsibilities Demand Generation Strategy Develop and execute end-to-end B2B demand generation strategies aligned with revenue targets Design and optimise full-funnel marketing journeys (awareness → acquisition → nurture → conversion) Build scalable pipeline engines that consistently generate qualified leads Leverage AI tools and marketing technology to improve campaign performance and efficiency Campaign Management & Execution Plan and execute multi-channel campaigns (LinkedIn, email, paid media, outbound) Manage and optimise LinkedIn performance marketing campaigns Develop high-converting lead magnets (reports, guides, insights) Implement Account-Based Marketing & Sales (ABM/ABMS) strategies Build structured lead nurturing and prospecting campaigns Collaboration & Alignment Partner with content teams to convert thought leadership into demand-driving assets Align closely with sales, recruitment, and business development teams Collaborate with internal SMEs and external partners to deliver campaigns Marketing Operations & Automation Implement and manage marketing automation workflows Optimise usage of CRM and automation platforms Continuously improve landing pages, funnels, and conversion paths Analytics & Performance Track and report on pipeline contribution, lead volume, and ROI Monitor KPIs such as CPL, conversion rates, and engagement metrics Use data-driven insights to continuously refine campaign performance Requirements 10+ years experience in B2B demand generation, growth marketing, or digital marketing Proven success building pipeline-generating marketing systems Strong expertise in Account-Based Marketing (ABM/ABMS) Experience in technology, consulting, or professional services industries Deep understanding of B2B buyer journeys and marketing funnels Hands‑on experience with CRM and marketing automation tools Strong analytical and data-driven mindset Excellent collaboration and stakeholder management skills Preferred Tools & Platforms Marketing Automation: HubSpot, Marketo CRM Systems: Salesforce, HubSpot, MS Dynamics, Pipedrive Analytics & reporting platforms Fully Remote: Work from anywhere with international teams Career Growth: Join companies in SaaS, MarTech, and B2B services Peer Community: Connect with high-performing sales professionals in our network Ongoing Support: Receive guidance from Huzzle before and after placement Compensation: £699 base #J-18808-Ljbffr Huzzle