Marketing Strategist

Scottsdale, AZDescriptionAt Mark-Taylor, we believe our success starts with our people. For over 40 years, we’ve built and managed Arizona’s most beautiful apartment communities while fostering a culture centered on people, excellence and growth. We are proud to be recognized as Ranking Arizona’s #1 Multifamily Builder and Manager, a Best Place to work in Multifamily, and a Healthiest Employer by the Phoenix Business Journal, and more. Our communities are growing and so is our corporate team! We’re hiring a Marketing Strategist at our corporate office in Scottsdale, AZ. Why You’ll Love working at Mark-TaylorEmployee rent discounts.*Access to all Mark-Taylor amenities.Employee appreciation events. Opportunities for career growth. 401(k) with robust company match.**Paid time off, sick time, holidays, and volunteer time.**Comprehensive Medical, Dental, and Vision benefits.**RequirementsBachelor’s degree in Marketing, Communications, Business Administration, or a related field preferred.1-3+ years of experience in marketing account management, digital marketing, or a related field.Demonstrated experience managing and optimizing digital marketing campaigns, including SEO, SEM, display advertising, social media advertising, and remarketing initiatives; at least one year of hands-on experience preferred.Strong analytical skills with the ability to interpret data, identify trends, and develop actionable recommendations.Proven track record of developing and executing successful marketing strategies that deliver measurable business results.Experience managing multiple projects, deadlines, and priorities in a fast-paced environment.Strong knowledge of digital marketing platforms, website analytics tools, and reporting systems.Excellent written, verbal, presentation, and interpersonal communication skills.Strong organizational skills with exceptional attention to detail and project management capabilities.Multifamily, real estate, hospitality, agency, or client-facing marketing experience preferred.Familiarity with AI tools and a demonstrated interest in applying technologies to marketing.Experience building or customizing AI tools, such as custom ChatGPT, Claude Skills, or automated workflows is preferred.In this role, you willServe as the primary marketing partner for a portfolio of communities, developing customized marketing strategies that support leasing, occupancy, and revenue goals.Collaborate with operations, leasing, and leadership teams to align marketing initiatives with community goals and market conditions.Develop and present comprehensive marketing reports, performance analyses, and recommendations to ownership groups, operational leaders, and internal stakeholders.Analyze marketing performance data, including traffic sources, lead conversion metrics, competitive trends, and return on investment, to drive strategic decision-making.Manage community digital presence, ensuring website content, online listings, advertising assets, and brand messaging remain accurate, consistent, and effective.Identify opportunities to improve marketing strategies through campaign and channel performance analysis, onsite team feedback, and ongoing optimizations to messaging, audience targeting, and budget allocation. Oversee marketing budgets and advertising spend to maximize performance and ensure efficient use of resources.Manage relationships with third-party vendors, agencies, and advertising partners, ensuring deliverables are completed on time, within budget, and aligned with business objectives.Coordinate and execute promotional campaigns, resident engagement initiatives, and brand awareness efforts that enhance community performance.Support internal communication initiatives and cross-functional projects that strengthen organizational alignment and engagement.Ensure all projects, campaigns, and deliverables are completed accurately, efficiently, and within established timelines.Continuously evaluate marketing processes and workflows to improve efficiency, scalability, and overall effectiveness.Monitor industry trends, competitive activity, consumer behavior, and emerging technologies to recommend innovative marketing solutions.Demonstrated experience managing and optimizing digital marketing campaigns, including paid search, Performance Max (PMax), display advertising, social media advertising, and remarketing initiatives; at least one year of hands-on experience preferred. Mark-Taylor is an equal opportunity employer and a drug-free workplace. All our employees undergo pre-employment screening which includes drug testing.*Housing discounts are subject to availability at each community. **Benefits offered for full-time employees.