Marketing Specialist

Marketing Specialist

Electric Research and Manufacturing Cooperative, Inc. (ERMCO) is the leading manufacturer of distribution transformers and engineered electrical solutions, serving electric utilities, Original Equipment Manufacturers (OEMs), and industrial customers across North America. Headquartered in Dyersburg, Tenn., ERMCO delivers reliable, high-quality products that power homes, businesses, and communities across North America.

With our commitment to safety, operational excellence, and continuous improvement, ERMCO is at the forefront of supporting grid modernization and energy transition. Our vertically integrated operations, customer-focused culture, and investment in people and technology make ERMCO the Most Valued Partner for delivering resilient, sustainable power infrastructure for the future.

We are seeking a creative, data-driven, and results-oriented Marketing Specialist to join our team. This role is responsible for executing marketing campaigns, supporting brand initiatives, and driving engagement across digital and traditional channels. The ideal candidate is a strong communicator with a passion for storytelling, analytics, organization, and collaboration.

This role is remote within the following states: AZ, FL, GA, IL, KS, MA, MI, NC, NE, SD, TN, TX, WI, and WY. Candidates may reside in or relocate to any of these states. Relocation assistance will be provided.

Responsibilities

• Develop and execute marketing campaigns across email, social media, web, and print.
• Support strategic planning and execution of trade shows and industry events to enhance market presence and engagement.
• Collaborate with cross-functional teams to support product launches, events, and promotions.
• Create compelling content for sales collateral, newsletters, social media, and other marketing materials.
• Monitor and report on campaign performance using analytics tools; optimize based on insights.
• Manage and update the company website and social media platforms.
• Support SEO/SEM strategies and paid media efforts.
• Assist in market research and competitor analysis.
• Maintain brand consistency across all channels and materials.

Qualifications

• Bachelor's degree in marketing, Communications, Business, or related field.
• 0-2 years of experience in marketing, preferably in a B2B or B2C environment.
• Working knowledge and familiarity with marketing software (e.g., Email marketing tools, Google Analytics, Adobe Creative Suite, Microsoft Excel, PowerPoint, Power BI, and other similar tools). Strong writing, editing, and communication skills.
• Highly organized and detail-oriented
• Ability to manage multiple projects and meet deadlines.
• Proactive, with a strong work ethic and initiative.
• Creative thinker with attention to detail and a passion for innovation.

Experience with CRM platforms and marketing automation tools.

Familiarity with graphic design and video editing tools.

Knowledge of SEO best practices and digital advertising platforms.

Event planning or coordination experience is a plus.

At ERMCO, your ideas matter, your growth is supported, and your impact is real. Whether you're building on early career experience or launching your professional journey, you'll have the opportunity to learn, contribute, and grow in a manufacturing environment that values innovation and collaboration.

Join ERMCO and TRANSFORM your career!