Software Development Engineer , Media Planning and Measurement

Application deadline: Jun 1, 2026

Amazon Ads is the fastest-growing segment of Amazon's business, and Budget Planning Services (BPS) is the intelligence engine behind how advertisers allocate billions in ad spend across Amazon's ecosystem. BPS powers budget optimization, reach forecasting, and media planning recommendations for some of the world's largest brands - helping them decide where to invest across Streaming TV, Display, Sponsored Ads, and emerging channels.

We're building the next generation of AI-powered planning infrastructure: a

standalone BPS Agent that exposes budget optimization as composable skills via

Model Context Protocol (MCP). Our systems serve multiple consumers - from the

Ads Planner UI to AI agents (Smart DVA, Sales Assistant) to programmatic APIs

used by agencies globally. Think multi-step optimization workflows, agentic

orchestration, real-time forecasting, and intelligent budget allocation at

scale.

Key job responsibilities

We're looking for software engineers who want to build at the intersection of AI

agents, optimization systems, and advertising technology. You'll design and

deliver:

- Agentic skills and MCP tool integrations that expose budget optimization to consuming agents and platforms

- Multi-step orchestration workflows that compose forecasting, optimization, and explainability services into coherent planning recommendations

- Scalable APIs and batch endpoints serving real-time and programmatic consumers (internal agents, agency platforms, sales tools)

- Machine learning-informed optimization services that allocate budgets across 40+ advertising channels using reach curves, audience overlap, and seasonal models

You'll work across the stack - from TypeScript-based agent infrastructure to

Python optimization services to distributed systems on AWS (Lambda, DDB, EMR,

S3).

BASIC QUALIFICATIONS

- 3+ years of non-internship professional software development experience

- 2+ years of non-internship design or architecture (design patterns, reliability and scaling) of new and existing systems experience

- 1+ years of software development engineer or related occupational experience

- 1+ years of designing and developing large-scale, multi-tiered, multi-threaded, embedded or distributed software applications, tools, systems, and services using: C#, C++, Java, or Perl experience

- 1+ years of Object Oriented Design experience

- Experience programming with at least one software programming language

PREFERRED QUALIFICATIONS

- 3+ years of full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations experience

- Bachelor's degree in computer science or equivalent

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at

USA, CO, Boulder - 143,700.00 - 194,400.00 USD annually

USA, NY, New York - 158,100.00 - 213,800.00 USD annually