Communications Specialist
$58k - $68kGN Group
Position Overview You'll be part of a growing Marketing and Communications team and work closely with departments locally and globally to ensure communications are clear, consistent and aligned with company goals. The Communications Specialist is a hands-on content creator and communicator who helps connect GN Hearing...with a focus on the ReSound brand...with our key audiences: Employees (with a strong focus on Shakopee- and US-based teams) Hearing care professionals (our customers) People with hearing loss and their families Community and educational partners In this role, you will collect, create and distribute helpful, engaging content that supports GN's business objectives, culture and brand reputation. You will: Manage an internal "news bureau" where you will monitor internal and external sources to develop new or adapt existing content for our various audiences Support and coordinate Shakopee and US employee communications activities and platforms Develop and manage a continuous content calendar across departments and channels, ensuring alignment to strategic content pillars as well as priority campaigns and product launches In partnership with the brand marketing team, coordinate communications for GN/ReSound customers (hearing care professionals) Review current communication processes and recommend improvements Support US, North America and global communication initiatives and campaigns Essential Functions (Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.) Editorial Direction & Planning Curate and prioritize stories and topics that: Keep employees informed about company initiatives, offerings and news Support GN Hearing / ReSound strategic goals and understanding of our products, customers, and patients Maintain an integrated editorial calendar that includes internal, customer, patient, and community-focused content Content Creation & Adaptation Write, edit, and produce content for multiple channels and audiences, including: Internal: intranet, e-newsletters, manager updates, town halls/employee events, executive emails, digital signage, internal social channels External: customer communications, blog and social media posts, press releases, web copy updates, talking points, community updates Create short-form video content using a smartphone and basic accessories (tripod, microphone, lights) Tailor messaging and format so content relevant and helpful for each audience Collaboration & Stakeholder Engagement Partner with Human Resources, Product R&D, Operations, and other functions to provide a communications perspective on employee initiatives, change management and special projects Collaborate with marketing, sales, training and global audiology teams to identify and share content that supports hearing care professionals and patients Meet with leaders and subject matter experts to identify key messages, gather story ideas and align communication priorities Support other internal groups as needed (e.g., employee resource groups, site committees, community engagement) Platform and Channel Management Manage and maintain the Shakopee intranet and other internal communication platforms to ensure they are up to date, user friendly and aligned with brand standards Coordinate distribution of content through appropriate channels (email, intranet, presentations, newsletters, social media, etc.) and ensure consistency of tone and messaging Measurement & Continuous Improvement Monitor engagement with key communications and share insights and recommendations Continually assess and recommend improvements to communication practices, processes, and tools to better reach employees, HCPs, patients, and partners Global Participation Participate in GN's global communication networks (e.g., communications and community, employee communications, social media) Support local and regional communication colleagues as needed for U.S. or Canadian audiences Competencies (Knowledge and Skills needed for this position.) Editorial management: Experience planning, curating, and scheduling communications on multiple platforms and for varied audiences. Able to manage multiple projects and deadlines in a fast-paced environment. Content creation & storytelling: Excellent writing and editing skills, with the ability to translate complex topics into clear, engaging content. Experience writing for internal audiences and, ideally, for customer or community-facing channels. Experience with video content creation is essential. Audience awareness & content curiosity: Ability to research, interview, and report on a variety of subjects that benefit employees, customers, and people with hearing loss. Channel and technical proficiency: Experience with SharePoint/intranet systems, email platforms, content management systems, and digital publishing tools. Comfortable learning and improving communication technology platforms. Business acumen: General understanding of business terms and strategies, and the ability to translate them for a wide employee base and other non-technical audiences. Problem solving & advisory skills: Ability to work with teams to identify how communications can support internal and external opportunities or issues, and to propose practical solutions. Strong interpersonal skills: Ability to build relationships and work collaboratively across departments and geographies. Comfortable working with senior leaders, sales teams, and external partners. Desired Qualifications Preferred Education: Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field Experience: 3-5+ years of experience in internal communications, corporate communications, content creation, or a similar role Knowledge of employee engagement and communication best practices Experience creating content for customer or community audiences (e.g., newsletters, web updates, blogs) Experience creating short-form video content a plus Travel: 10% (for meetings, events, or trainings) Other Information Direct reports: N/A Indirect reports: N/A Working Environment: Hybrid: Combination of office and remote work, 3+ days in office per week. Physical Demands: Sitting, standing, typing, occasional lifting and carrying. Position Type and Expected Hours of Work: Standard business hours Monday - Friday. At times, role may require evening, early morning, and weekend work depending on event schedules. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. About Us GN brings people closer through our leading intelligent hearing, audio, video, and gaming solutions. Inspired by people and driven by innovation, we deliver technology that enhance the senses of hearing and sight. We help people with hearing loss overcome real-life challenges, improve communication and collaboration for businesses, and provide great experiences for audio and gaming enthusiasts. What We Offer We value our employees and offer competitive wages and benefits including:
- Generous Benefits including PTO and Paid Holidays
- 401k with Company match
- Paid Parental Leave & Transition Back to Work Benefits
- Company HSA Contributions
- Discounted GN Group products
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