Communication & Content Strategist

About Grassi

After more than 40 years of business growth and industry change, Grassi has redefined what it means to be an advisor and accountant to today's businesses and individuals. Nationally ranked as one of the largest and fastest-growing accounting firms in the nation, Grassi is a leading provider of advisory, tax, and accounting services across key sectors including construction, architecture and engineering, not-for-profit, healthcare, manufacturing and distribution, financial services, real estate, and more. Several publications have ranked us among the top accounting firms to work for, highlighting our strength in work-life balance, culture, and wellness categories.

With over 550 employees and nine offices spanning the New York Metropolitan Area, Long Island, the Northeast, Florida, New England, Denver and an international presence in Italy, we are strategically positioned to serve clients locally and globally. In 2023, Grassi became an employee-owned company by implementing an ESOP, establishing our independence and empowering our people to drive the firm's future success. The ESOP ensures that equity partners and all Grassi U.S. employees have the exclusive opportunity to own the firm's stock, making them integral to the company's future.

Job Summary

The Communications and Content Strategist is a core member of Grassi's marketing team, responsible for managing and producing written content that builds the firm's brand, supports firm growth and amplifies our presence across key industries.

This role is primarily a content and writing role with a communications dimension - you will spend most of your time creating, refining, and strategically managing content, while also supporting external communications.

The ideal candidate is a skilled B2B writer who understands professional services audiences and can translate complex ideas into clear and compelling content.

Key Responsibilities:

Content Creation & Management

• Develop thought leadership and content, including thought leadership articles, white papers, case studies, and more, that position Grassi and its leaders across key industries and service lines
• Manage the firm's award and recognition strategy, including preparation of submission of firm and individual awards; coordinates with SMEs and other team members as needed
• Copy edit written marketing assets, including industry reports, white papers, sales collateral, website copy, thought leadership articles, and other written content as needed
• Identify opportunities to repurpose existing marketing content into new formats, extending the reach and shelf life
• Maintain and evolve the firmwide editorial calendar, managing content priorities and deadlines across teams
• Coordinate with the digital and creative teams on the promotion of written content, award wins and external media hits

Brand Voice & Messaging

• Partner with marketing team members and firm leaders to develop consistent, on-brand messaging across industries and service lines
• Serve as a steward of Grassi's editorial standards, ensuring quality, tone, and style are consistent across all written touchpoints
• Contribute to and maintain the firm's style guide and content governance standards

External Communications

• Draft press releases, announcements, and executive communications for external audiences
• Support media relations efforts, including story pitching and coordination with journalists and publications relevant to Grassi's markets and industries
• Monitor media coverage and track emerging topics to identify timely content and positioning opportunities
• Support speaking engagement and conference submissions for senior leaders

Skills Required:

• 4+ years of experience in communications and content in B2B organizations; professional service experience is preferred
• Exceptional writing skills across content types - from long-form thought leadership to web copy to press materials - with strong editing and proofreading ability
• Experience in external communications, including drafting press releases and supporting media relations activity
• Familiarity with AI tools (such as Claude, ChatGPT, or Copilot) for drafting and content support; willingness to learn and apply team AI workflows
• Strong project management and organizational skills; able to manage multiple projects and high-volume copy needs under tight deadlines
• Strong relationship skills with the ability to work with colleagues, senior leaders and subject matter experts across the firm
• Self-directed and proactive - able to identify content opportunities and move projects forward without waiting to be asked
• Skilled at translating technical or industry-specific subject matter into accessible, engaging writing for external audiences
• Experience and familiarity working with AP style
• WordPress and HubSpot experience a plus
• BA or higher in English, Marketing, Communications, Writing or Journalism

Writing samples are appreciated.

Why Grassi?

Our firm is consistently ranked by Vault.com and the Best Places to Work group for our commitment to compensation, paid time off, work-life balance, culture and more. Some of the ways we accomplish this include:

Flexibility: Our work-life balance initiatives include generous paid time off, flexible "Dress for Your Day" dress code, telecommuting options, flex-time policies, and summer hours, enhanced by our Floating Summer Friday's program, which allows team members three extra Fridays off during the summer months in addition to their PTO.

Company Culture: Here at Grassi we are dedicated to creating an environment for our team members that is positive, productive, and aligns with our company's high standards of inclusivity, diversity, and equity. We work closely with our DEI Council and Grassi Women's Council to organize events throughout the year to bring the firm together for open dialogue and awareness of global diversity issues. Through our charitable initiative, Grassi Gives Back, we proudly support organizations such as Ronald McDonald House, Toys for Tots, Autism Speaks, Long Island Cares, and many of our nonprofit clients.

Benefits Package: Competitive base compensation with eligibility for a raise and bonus each June or December based on performance metrics and level. Medical, Dental, and Vision Insurance, employer contribution to life insurance, 401(k) plan, ESOP, and client and employee referral bonus program.

ESOP Owned: The ESOP ensures that equity partners and all Grassi U.S. employees have the exclusive opportunity to own the firm's stock, making them integral to the company's future. Unlike many other ESOPs, Grassi's is privately funded, with no outside investors or private equity firms involved in the plan.

CPA Incentive: Financial assistance toward the achievement of the CPA certification which includes the cost of the CPA study materials, CPA exam registration and sitting fees for all 4 parts (up to 2 x per part), plus the CPA application and licensing fees. Paid study time during work hours, additional paid time off to take your scheduled exam and a bonus paid upon passing the CPA exam.

Learning and Development : We offer Continuing Professional Education (CPE) opportunities, including both technical and soft skills training. These opportunities are available through internal courses and external programs led by well-known industry instructors, all at no cost to our employees.

Wellness Resources: Discounted gym memberships and various wellness initiatives and programs such as the CALM app that helps our team members lower stress, decrease anxiety, improve focus, and get more restful sleep.

Compensation for this role is determined based on a combination of factors, including but not limited to your relevant experience, skills, certifications, and geographic location. We strive to offer competitive, equitable pay, that reflects the value each team member brings to the organization. In addition to base salary, we offer a comprehensive benefits package that includes performance-based incentives, wellness and retirement programs, and opportunities for continuous professional development.

Salary ranges are provided to offer transparency and may vary depending on final candidate qualifications and local market conditions. Please find compensation information below for candidates residing in the following market(s):

New York ranges are from $80,000 - $110,000