Channel Marketing Specialist

Toshiba Global Commerce Solutions is seeking a Channel Operations Specialist. The Channel Operations Specialist will ensure that our Together Commerce Alliance partners, Toshiba's umbrella partner program, are fully equipped to meet their growth goals by maintaining comprehensive partner marketing programs and their efficient operations; including channel resellers/VAR's, ISV's and more. Responsibilities range from working both strategically and tactically, as well as cross-functionally, in the design and execution of operations for indirect sales channels, to advising and executing on the appropriate programs and methodologies as part of the evolution of the channels eco-systems - including managing partner status/eligibility, co-marketing/MDF programs and processes. As a result, this makes it easier for our partners to do business with Toshiba, while enabling channel sales to achieve their short and long-term objectives for sales revenue, profit, and market penetration. The ideal candidate is a strong communicator with solid analytical and financial skills, able to thrive in a fast-paced environment, and motivated by our core values of Respect, Empowerment, Teamwork, Adaptability, Integrity, and Leadership.


Areas of Expertise & Skills

• 8+ years of relevant experience with a college or university degree (or equivalent experience).
• 3+ years of Experience in the retail technology industry (vendor or client side).
• Understanding of B2B partner programs, ideally in the high-tech and/or retail technology industry.
• Excellent communication and presentation skills-clear, concise, and audience-focused.
• Strong financial fluency, with the ability to assess the business impact of decisions.
• Proven analytical and reporting skills, with an emphasis on execution and insight-driven recommendations.
• Creative, motivated, and skilled in relationship-building with key decision makers.
• Ability to manage multiple priorities in a high-volume environment, with strong adaptability to change.
• Eagerness to learn and stay current with emerging marketing trends and technologies as well as creative/design ability to provide content and design drafts/direction.

Preferred Skills:

• Strong in person and digital communication skills via email, social media and online within meetings.
• Able to clearly convey ideas and updates to partners and internal teams.
• Comfortable shifting priorities in a fast-paced, dynamic environment.
• Proactive in identifying challenges and finding practical solutions.
• Skilled at fostering trust and collaboration across diverse stakeholders.

Technical Skills:

• Marketing automation platforms: Proficiency in platforms such as Salesforce CRM, Oracle, Pardot, Canva, and Asana or Salesforce Marketing Cloud is essential for campaign execution and automation.
  
  
• CRM systems: Experience with CRM systems like Salesforce
  
  
  
• Basic coding skills: Knowledge of HTML and CSS can be helpful for customizing marketing automation workflows and integrating systems.

Key Responsibilities

1. Alliance Program Management


Support and update partnership channel offerings, incentives, and alliance programs (MDF, BP incentives, benefits, etc.).


Manage and evaluate Gold & Diamond partners, ISVs, solution partners, and authorized warranty service providers.


Provide operational support: maintain Oracle Channel Management records, coordinate marketing access, ship plaques, and support partner showcase activities.


Cross-Functional Collaboration - working effectively with sales, procurement, and product teams to align strategies and ensure execution.


2. Channel Communications


Contribute to social media discussions to submit Channel-focused content to Marketing for integration.


Ensure compliance communications (e.g., CA recycling law) are delivered.


Engage with Marketing & Communications team to submit information for support within the Marketing team's Agile process for timely planning and delivery of content. Drafts for brand review may also be submitted.


Administering marketing automation systems and ensuring database hygiene.

Defining goals, success metrics, and reporting on marketing program results.


3. Memberships & Partnerships


Manage external memberships (RSPA, RTN, etc.) to enhance brand awareness and lead generation.


Support related events, webinars, and marketing initiatives.


4. Partner Portal Content & Experience


Maintain and improve the partner portal and related tools.


Act as the go-to resource for portal content management and usability.


Ability to provide copy and basic design elements.


5. Financial Efficiency & Reporting


Lead MDF planning, forecasting, and expense reporting.


Ensure accurate monthly financial submissions for partner and channel activities (via internal systems and 3rd-party platforms like 360 Insights).


Responsible for managing invoices for channel marketing initiatives and serving as a liaison between the marketing and procurement teams to ensure accurate, timely processing


6. Cross-Functional Alignment


Partner with internal teams (Sales& Marketing, Finance, Legal, Operations, Solutions) to support channel strategy.


Act as a trusted advisor throughout the channel partner lifecycle.


7. Channel Net Promoter Survey


Manage annual survey process: partner lists, questionnaire updates, results analysis, and prioritization of follow-up actions.


Support major partner events (e.g., NRF,), audits (JSOX compliance)


8. Other tasks to support the team's activities

Financial Impact


Channel loyalty is directly tied to ease of doing business. This role plays a critical part in ensuring seamless channel operations, differentiated partner programs, and a high-quality partner experience-driving growth and long-term success for our ecosystem.

About the Company:


Toshiba Global Commerce Solutions is a dynamic billion-dollar global company based in Research Triangle Park, NC, providing retail store solutions to your favorite brands. Have you ever been in a hurry and made use of the self-checkout at Lowe's Foods, earned fuel rewards at Kroger, or just paid for purchases at retailers such as Walmart, Michaels, Carrefour, The Gap, Calvin Klein, Boots, Cencosud, BJ's, or Costco? These are just a few examples of our in-store solutions and impressive customer base that made us the world's installed market share leader.


The nature of retail is changing quickly, so if you share our 'Together Commerce' vision of a seamless two-way, participatory shopping experience, let's get together to drive the new economy.


**Toshiba Global Commerce Solutions, Inc. offers a competitive salary and generous benefits package including the following: **


Group health coverage (medical, dental, & vision)


Employee Assistance Programs


Company provided life insurance


Employee discounts


Generous paid holiday schedule, paid vacation & sick/personal days


EEO:


Toshiba Global Commerce Solutions is an equal opportunity/affirmative action employer that evaluates qualified applicants without regard to age, ancestry, color, religious creed, disability, marital status, medical condition, genetic information, military or veteran status, national origin, race, sex, gender, gender identity, gender expression and sexual orientation or any other protected factor. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.


Individuals who need a reasonable accommodation because of a disability for any part of the employment process should email View email address on click.appcast.io to request an accommodation


DIVERSITY, EQUITY & INCLUSION:


We at Toshiba Global Commerce Solutions firmly believe that our people are an integral part to the success of our customers. Furthermore, we're committed to Diversity, Equity, and Inclusion for all our people as highlighted by our 5 Core Principles (Create Outreach, Foster Belonging, Unleash Opportunity, Diverse Cultural Engagement and Culture of Transparency). We're passionate about our customers the retail industry and becoming a more responsible company as we help create a brighter future.


Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities


The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)