Account Executive
TARA Media
Account Executive
TARA Media is a growing digital marketing agency focused on helping brands scale through data-driven strategy, performance marketing, and creative execution. We partner with clients across industries to deliver measurable results through paid media, SEO, content, and digital strategy.
As we continue to grow, we are seeking to hire a highly motivated Account Executive responsible for generating net-new revenue through the sale of all of TARA Media's suite of solutions.
The Role:
As a vertical-focused Account Executive, you will be responsible for driving net-new revenue by selling our suite of programmatic advertising solutions. This role is built for a true "hunter" who thrives on outbound prospecting, building relationships with decision-makers, and executing consultative sales strategies. While opportunities outside these verticals are welcome, you will focus primarily on strategic growth across four core vertical markets: Non-Profit Organizations, Direct-to-Consumer (DTC) Brands, Automotive Tier 2 Dealers & Dealer Groups, and Financial Services.
Key Responsibilities:
· Develop and execute proactive outbound sales strategies within targeted media verticals, driving enterprise advertising sales and cultivating relationships with local television stations, national broadcast and cable networks (e.g., Univision, FUSE, The CW), and major cable providers
· Identify prospect marketing challenges and position TARA Media's suite of solutions, including Audience activation, Data, Modeling, Social Media, CTV, Texting, Email, Direct Mail, and a full suite of Marketing Services to drive measurable business outcomes.
· Conduct discovery meetings, deliver data-driven presentations, and lead proposal reviews with marketing executives, business owners, and agency leaders.
· Collaborate with internal strategy and media execution teams to craft customized omnichannel campaign recommendations.
· Build, track, and maintain a robust pipeline of qualified opportunities using our CRM.
· Achieve or exceed net-new revenue targets and performance metrics, including pipeline growth, proposal-to-close conversion rates, deal size, and sales cycle efficiency.
$70k - $95k
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