Sales Executive

Key Benefit Administrators (KBA) is seeking an experienced Sales Executive to lead regional growth of our community-based health plan and alternative funding solutions, with a primary focus on level-funded and self-funded medical plans. This role supports local, mid-sized, and large employers, including large group carve‑outs, and is designed for a seasoned employee benefits professional who understands how to navigate the broker distribution market.

Day in the Life

As a Sales Executive , you will partner closely with employee benefits brokers and consultants to deliver a smarter alternative to the traditional carrier model-one built on transparency, cost control, employer flexibility, and community-based care alignment. In addition to the community health plan, this role includes a broader suite of health and benefits solutions, allowing the Sales Executive to design customized strategies based on employer size, funding approach, and long-term objectives.

Does this sound like you?

• Significant experience in employee benefits sales, preferably with level-funded and/or self-funded health plans.
• Proven success working through the broker and consultant distribution model.
• Established broker relationships and market knowledge within West Michigan strongly preferred.
• Strong value and solution selling, negotiation, and relationship management skills.
• Ability to explain complex funding and plan design concepts clearly and confidently.
• Excellent verbal, written, and presentation communication skills.
• Strong analytical thinking and problem-solving abilities.
• Ability to manage a long-cycle, relationship-based sales pipeline.
• Proficiency in Microsoft Word, Excel, PowerPoint, and Salesforce (or similar CRM platforms).
• Bachelor's degree in Business, Marketing, Finance, or a related field preferred
• Equivalent industry experience will be considered in lieu of formal education

Compensation & Incentives

This position offers a competitive base salary along with performance-based incentive compensation tied directly to new business sales growth. The incentive structure is designed to reward successful development of broker-driven pipelines and employer group growth, including mid-market and large group carve‑out opportunities. 

About Key Benefit Administrators

We are on a mission to improve health and stabilize insurance costs for local communities. KBA was founded in 1979 as a privately owned full-service group benefit administration firm specializing in self-funded medical plans and is now one of the country's largest independently owned third party administrators. We pride ourselves on having supportive leadership, a family atmosphere, and a high performing culture - ask our employees - they have agreed that we are a Top Workplace since 2013.

Check us out here:

If you are unable to complete an application for Sales Executive position due to a disability, contact Human Resources by calling View phone number on click.appcast.io to ask for an accommodation or an alternative application process.

All qualified applicants for the Sales Executive position will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender.