Martech Engineer - Exp in CDP and Personalization Program - Onsite - Direct Client - JOBID769

Job Description

We are seeking an experienced Senior CDP / MarTech Engineer to support a Customer Data Platform (CDP) as part of a large-scale Personalization Program. This is a broad, hands-on role covering CDP configuration, audience and segmentation development, identity resolution, journey/orchestration, integrations, platform enhancements, governance, and ongoing production support.

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Summary

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Support CDP (Customer Data Platform) as part of the Personalization Program covering platform configuration, audience/segmentation build, journey/orchestration support, integrations, enhancements, and ongoing production support. This is a broad CDP role, not limited to integration work, it includes building and maintaining segments, campaigns/journeys, governance and suppression logic, and troubleshooting issues across the platform end-to-end.

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Responsibilities

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Configure and maintain CDP data models, audience/segment definitions, and identity resolution.

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Build and maintain CDP integrations with Databricks/Delta Lake (zero-copy access patterns)

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Design and maintain event streaming integration using AWS MSK (Kafka), including external publishing.

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Build, configure, and maintain destination connectors to Adobe Campaign

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Classic (email), Airship (push), and Infobip (SMS)

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Build and support journeys/orchestration logic, including governance and suppression across overlapping member experiences

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Support integration work for experimentation/personalization layers (e.g., Optimizely, Bloomreach) consuming CDP-supplied segmentation

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Build ingestion pipelines for engagement feedback loops (delivery/engagement events flowing back into Databricks)

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Scope and deliver platform enhancements as new use cases, channels, audiences, or business requirements emerge

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Partner with product/marketing stakeholders to translate business requirements into CDP configuration and logic

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Triage, troubleshoot, and resolve platform issues raised by business/marketing stakeholders (e.g., segment/audience errors, sync failures, journey/campaign delivery issues, data discrepancies)

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Perform root-cause analysis on production issues and implement fixes or workarounds

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Monitor platform health (sync jobs, journey runs, data freshness, audience counts) and proactively flag/address problems

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Maintain documentation for platform configuration, data flows, API contracts, and known issues/resolutions

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Participate in vendor working sessions to define technical requirements and surface product gaps

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Required Skills

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5+ years working directly in/on a CDP or similar MarTech data platform (configuration, activation, and support)

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Hands-on experience with audience/segment building, identity resolution, and journey/orchestration tooling

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Strong Databricks and Delta Lake experience (Unity Catalog, data-sharing connectivity)

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AWS experience, particularly MSK/Kafka.

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REST API integration experience with marketing execution platforms (ESP, push, SMS providers)

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Adobe Campaign Classic experience - hands-on with workflows, campaign/journey setup, and API-based integration

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API-first, composable architecture / connector-based integration experience

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Experience implementing/maintaining a CDP Web SDK or similar client-side event tracking SDK (JavaScript) for behavioral/event data capture

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Strong troubleshooting and root-cause analysis skills; comfortable being a hands-on point of contact for business-reported issues

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Strong technical documentation skills

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Preferred Skills

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Experience with Airship or Infobip specifically

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Experience with Optimizely or similar experimentation/feature -flagging platforms

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Retail or membership industry experience

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Experience supporting a live/production CDP platform end-to-end (not just implementation)