Director, Audience Strategy & Insights

Position Summary...

What you'll do...

Role summary:
TheDirector,ProductManagementleadsthevisionandstrategyfortheAudienceTargeting&Insightspillar,guidingmultipleteamsthroughthefullproductlifecyclefromdiscoverytovaluerealization.Thisroledrivescustomer-centricsolutionsbyleveragingWalmart'sscaledfirst-partydataandinsights,alongwithstrategicdatapartnerships.Thisleaderwillmanagecross-functionalpriorities,ensuretheAudiencesroadmapisalignedwithdependentteams'roadmapsandWalmartConnect'sbusinessobjectives.Responsibleforproductandtalentdevelopment,thepositionfosterscollaborationacrossstakeholderstodelivermeasurableimpact.TheDirectorchampionsinnovation,operationalexcellence,andstrategicdecision-makingtoadvanceproductsuccessandorganizationalgoals.
About the team:
The Audiences team is transforming Walmart Connect’s advertising by developing audience building, sharing, and targeting solutions. Leveraging Walmart’s extensive data, the team enables Suppliers, Sellers, and Partners to connect with the most relevant customers, enhancing shopper experiences throughout their journey. This team leads product strategy and execution through data-driven decision making, stakeholder collaboration, and emerging technologies. Working cross-functionally, the team defines product roadmaps, prioritizes customer needs, and delivers measurable business value. The environment fosters innovation and continuous improvement, empowering product leaders to influence outcomes and advance Walmart’s mission with impactful, data-informed advertising solutions.
What you'll do:

• OwnanddriveproductvisionandstrategyforAudienceTargeting&Insights,aligningroadmapswithbusinessobjectivesandcustomerneeds.
• Leadaproductteamthroughfulllifecyclemanagement,fromdiscoverytovaluerealization,ensuringmeasurableoutcomes.
• Managecross-functionaltrade-offs,balancingscope,feasibility,cost,andtime-to-valueacrossEngineering,Design,andBusinesspartners.
• Championdata-drivendecisionmakingbydefiningmetrics,guidingexperimentation,andleveragingAIandanalyticstooptimizeproductperformance.
• Developandmentorproducttalent,fosteringalignmentwithorganizationalgoalsandpromotinghighstandardsofintegrityandethics.
• Overseeprioritization,resourceallocation,andstrategicstakeholdercommunicationtomaximizecustomervalueandbusinessimpact.

What you'll bring:

• Extensive experience leading product vision and strategy for complex product families, with proven ability to manage full product lifecycle from discovery to value realization.
• Strong leadership skills in managing multiple product teams, developing talent, and fostering cross-functional collaboration with Engineering, Design, and Business partners.
• Expertise in data-driven decision making, including defining outcome-based metrics, leveraging analytics, and applying experimentation to optimize product performance.
• Demonstrated ability to align product roadmaps with business objectives, balancing risk, dependencies, and financial outcomes.
• Exceptional skills in customer-centric problem solving, journey mapping, and translating insights into scalable product solutions.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
San Bruno, California US-08848: The annual salary range for this position is $169,000.00 - $338,000.00
Hoboken, New Jersey US-10279: The annual salary range for this position is $156,000.00 - $312,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

ㅤ

ㅤ

ㅤ

ㅤ

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s degree in computer science, engineering, or related area and 11 years’ experience in product management. Option 2: 13 years’ experience in product management or related area.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Master’s degree in Computer Science, Engineering, Business Administration, or related area and 10 years’ experience as a product manager, ideally working on consumer-facing, large-scale, highly complex B2B/C products, Supervisory experience, We value candidates with a background in creating inclusive digital experiences, demonstrating knowledge in implementing Web Content Accessibility Guidelines (WCAG) 2.2 AA standards, assistive technologies, and integrating digital accessibility seamlessly. The ideal candidate would have knowledge of accessibility best practices and join us as we continue to create accessible products and services following Walmart’s accessibility standards and guidelines for supporting an inclusive culture.Masters: Business Administration, Masters: Computer Engineering, Masters: Computer Science

Primary Location...

850 Cherry Ave, San Bruno, CA 94066-3031, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

Walmart is committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

Benefits you’ll enjoy

Discount Card

Get 10% off

Walmart associates are eligible for a 10% discount card on most regular-priced items and fresh produce in-store and on select items at Walmart.com. Eligible after 90 days of employment.

Live Better U

100% covered

Earn a degree or in-demand skills certificates with no debt- Walmart covers 100% of tuition and books. Live Better U offers 60+ programs for Associates to pursue their dreams.

Ready to grow your career? Walmart Academy offers job-specific retail training and leadership courses to help Associates reach their career goals.

Medical, dental, vision, and wellness programs for you and your family

Access mental health resources and assistance programs for life’s challenges

Training, leadership programs, and clear paths to advance.

Imagine a workplace surrounded by innovation.At Walmart’s new Home Office in Bentonville, Arkansas, we’re redefining what it means to work at a global leader.

Set on 350 acres of thoughtfully revitalized land, our new campus seamlessly integrates the charm of Northwest Arkansas with cutting edge design and technology. From biking trails and outdoor courtyards to flexible, tech-enabled workspaces, every detail reflects our commitment to sustainability, connection, and culture.

With amenities like on-site childcare at our Little Squiggles Children’s Enrichment Center, the Walton Family Whole Health & Fitness Center, and a vibrant food hall featuring local and international favorites, we’re creating a space where work-life balance isn’t just a goal—it’s a reality.

Beyond the campus, Bentonville offers a dynamic lifestyle with world-class dining, art at the Crystal Bridges Museum, and countless outdoor activities.

Whether you’re exploring High South cuisine, enjoying live performances at our new amphitheater, or cycling the Razorback Greenway, you’ll experience the perfect blend of small-town charm and big-city amenities.

Join us at Walmart and grow your career alongside a community that feels like home.

This isn’t just a workplace—it’s a destination for leaders eager to make a difference.

Trending roles

Director, Product Management

Sunnyvale, CA + 1 more

(USA) Director, Product Management

Sunnyvale, CA 94089-4731

(USA) Director, Product Management

#J-18808-Ljbffr