Marketing Operations Assistant

Description

About us:

ConnectOne Bank proves that putting people first is a better way to do business. At ConnectOne, we’re builders — of businesses, communities, and equity. Most importantly, we’re building opportunities. Our mission is to ensure our employees feel empowered to make important decisions, reach their potential and truly make an impact.

ConnectOne is a growth organization by design; it is part of our DNA and we take pride in seeing our employees grow with us. Founded in 2005 by an entrepreneur, we have grown into a high-performing commercial bank, inspiring a new model for our industry’s future. By embracing technology and all the ways it can help us become a world-class service organization, we support small business owners by fueling their mission.

People First is the blueprint for our culture. It is at the foundation of everything we do and the decisions we make. At ConnectOne, you have the opportunity to be a part of a dynamic culture and team. Develop your forward-thinking skills, thrive in an entrepreneurial setting, and succeed at “a better place to be”.

ConnectOne Bank is an Equal Housing and Equal Opportunity Lender, and a member of the Federal Deposit Insurance Corporation.

About this role :

As the Marketing Operations Assistant you will support internal and external stakeholders by coordinating collateral, managing digital channels, and driving operational initiatives. You will enable the team to streamline product launches, execute performance-driven marketing campaigns, and optimize digital channel coordination across the organization.

This role is ideal for someone eager to learn and grow in marketing operations, who can assist with daily digital tasks, support cross-functional collaboration, and help execute campaigns while building strong foundational skills in analytics, automation, and channel coordination.

In this role you will :

• Support the Bank’s “People First” focus and rules of engagement—maintaining a professional demeanor, working as an active member of the CNOB team, providing all clients excellent service, always striving to make CNOB “A Better Place to Be”.
• Assist with the launch of new products and releases and manage the cross-functional implementation of the plan
• Participate in product committees and contribute the marketing and client perspectives in the build and setup of new products or during product enhancements
• Manage website content including product updates, blogs, location listing management, etc.
• Partner with Digital and Operations teams on product architecture initiatives to effectively communicate to audiences including internal stakeholders, partners, and clients
• Contribute to marketing effectiveness by identifying short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; and recommending options and courses of action
• Manage day to day communications and marketing coordination of bank’s digital products
• Analyze campaign performance through various analytic and data stream to uncover key insights, measure conversions and develop reporting and recommend strategies to fuel future success
• Develop collateral for internal and external use
• Collaborate with various business lines to determine any collateral needs for marketing or communication purposes
• Development of external-facing materials (decks, one- sheeters, videos, emails etc.)
• Building & managing framework of marketing automation and nurture campaigns

Must haves :

• Strong “people first” interest and ability.
• Intermediary knowledge of reporting tools (e.g. Google Analytics) and advertising platforms (e.g. Meta, LinkedIn, Google) and multi-touch attribution reporting.
• Familiarity with gathering consumer feedback, competitor analysis, and summarizing survey or trend data
• Experience working with a marketing platform (e.g., HubSpot, Marketo, Constant Contact, or Mailchimp)
• Understanding UTM parameters, campaign link setup and tracking.
• Strong analytical skills
• Strong organizational skills with the ability to work within a matrixed team both internally and externally
• Excellent communication and interpersonal skills
• Proficiency in Microsoft Excel / Google Sheets (data cleaning, formulas, Pivot Tables)
• Strong writing skills

Bonus Points For:

• Basic working knowledge of HTML/CSS for email template editing

Additional information

Benefits:

• World class health, vision, and dental benefits on day one
• 401k with employer match
• Hybrid work from home (depending on role)
• Employee appreciation events (team building, softball games, food truck days, etc..)
• Employee assistance programs (EAP)
• Wellness programs (flu shot, preventive care, health programs and services discounts, etc..)
• Tuition reimbursement
• Employee Discount perks
• CNOB Community Service Events

….and much, much more!

Studies have shown that individuals from underrepresented groups, may only apply to roles if they meet 100% of the qualifications. Roles evolve over time, especially with innovation, and you may be just the person we need. We hope you're open to learning new skills and growing with us. We encourage you to apply to continue making us “a better place to be!”

ConnectOne Bank is an equal opportunity employer and does not discriminate with respect to any term, condition or privilege of employment based on race, color, religion, sex, sexual orientation, gender identity or expression, age, disability, military or veteran status, marital status, or status of an individual in any group or class protected by applicable federal, state, or local law.

ConnectOne Bank also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local laws. If an accommodation is needed to participate in the job application or interview process, please contact Talent Acquisition.