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Marketing Director

$112k - $152.9k

H Mart

The Marketing Director oversees and drives the strategic direction of market research and analysis initiatives within the Asian specialty food sector. This role is pivotal in utilizing data-driven insights to shape marketing strategies, identify market opportunities, and guide executive decision-making.

Responsibilities but not limited to:

  • Strategic Market Research: Develop and execute comprehensive market research strategies focusing on Asian specialty food markets and consumer behavior.
  • Data Analysis Leadership: Lead the collection, analysis, and interpretation of data related to market trends, consumer behavior, pricing, and distribution methods to derive actionable insights.
  • Market Identification: Identify potential domestic and international markets for Asian specialty food products based on comprehensive market analysis and demand evaluation.
  • Revenue Optimization: Utilize advanced mathematical modeling, statistical analysis methods, and econometrics to identify revenue opportunities and market dynamics.
  • Analysis Reporting: Prepare and present comprehensive analysis reports to executive management, providing data-driven insights for informed strategic decision-making.
  • Market Trend Interpretation: Conduct statistical data analysis and ongoing research to interpret market trends, enabling the development of effective and strategic marketing plans.
  • Cross-functional Collaboration: Collaborate with diverse teams such as sales, product development, and finance to align marketing strategies with overarching business objectives.

Qualifications / Skills:

  • Educational Background: Bachelor's degree in Business, Marketing, or a related field. Advanced degrees or certifications are advantageous.
  • Proven Experience: Extensive experience in market research and analysis, particularly within the food industry, showcasing a strong track record of strategic insights.
  • Analytical Proficiency: Proficient in advanced mathematical modeling, statistical analysis methods, and econometrics, leveraging data to drive marketing strategies and decision-making.
  • Critical Thinking Skills: Strong analytical and critical thinking abilities to interpret complex data and extract actionable insights.
  • Communication and Presentation: Excellent communication and presentation skills to convey findings, strategies, and recommendations to diverse stakeholders.
  • Detail Orientation: Attentive to detail, ensuring accuracy and precision in analysis and insights delivery.

Benefits:

  • Health, Dental & Vision insurance / EAP (Employee Assistance Program) per company policy
  • 401 (k) Retirement Plan with up to 5% match per company policy
  • Life Insurance and AD&D (Accidental death & Dismemberment) per company policy
  • BTA Insurance (Business Travel Accident Coverage)
  • Company provided lunch
  • Paid-time off (PTO) and Paid Holidays per company policy
  • Celebration & Condolence Benefits per company policy
  • Smart Card: Earn additional 4 points to the standard $1 = 1 point
  • Holiday Gift certificates per company policy
  • FSA (Flexible Spending Account) per company policy
  • DCFSA (Dependent Child Care Spending Account) per company policy

Work Hours:

  • MON-FRI, 9:00am to 6:00pm

Salary Range : $ 112,000 - $152,900

*Actual compensation will be determined based on relevant experience, qualifications, skills, and other job-related factors.

Vacancy posted 2 days ago
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