Senior Manager, Marketing Strategy

About Formlabs:Do you want to change how the world creates?At Formlabs, we’re building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50,000 industry leaders worldwide, including Apple, Google, Tesla, New Balance, and NASA. Together, we’re helping everyone design, prototype, and manufacture faster than ever before.We’re a team of hands-on builders, engineers, and innovators reinventing how the world makes physical things. If you’re ready to shape the future of fabrication, come build it with us.Your Impact: We are seeking a highly skilled and motivated Senior Manager, Marketing Strategy who will play a crucial role in driving data-driven decision-making, optimizing marketing strategies, and providing valuable insights to support our growth objectives. This role requires a deep understanding of customer segmentation and targeting, a strategic mindset, and the ability to collaborate across cross-functional teams in a fast-paced, international, high-growth environment to deliver results What You’ll Do:Define customer segments and size markets to decide where Formlabs should grow nextBuild the business case for how to win a segment, then own the execution and deliveryStructure analysis and build data-driven models that guide real decisionsPartner with senior leaders across the business to drive alignmentAbout You:3 to 10 years of experience in Strategy roles or on Strategy projects as a Management Consultant OR experience in scaling business from 1 to 10. Experience in industry research and customer segmentationExperience working with executive leaders and are willing to debate and push backAre able to structure analysis & build data-driven modelsHave a growth mindset. Don’t mind trying new ideas and learn fastHave an ownership mentality and get things doneUse AI tools fluently in your daily work, held to the same quality bar as your ownBonus Skills: Are proficient with data analytics and visualization tools (GBQ/SQL, DataStudio/Looker, etc.)Engineering, manufacturing or related experience is a big plusMBA preferred, not requiredOur Benefits & Perks:Robust equity program to build future wealth through RSUsComprehensive healthcare coverage (Medical, Dental, Vision)401K matching and access to financial advisorsGenerous paid Parental Leave (up to 16 weeks)Tenure-based paid Sabbatical Leave (up to 6 weeks)Flexible Out of Office Plan – Take time when you need itAmple on-site parking & pre-tax commuter benefitsHealthy on-site lunches, snacks, beverages, & treatsRegular sponsored professional development opportunitiesMany opt-in culture events across our diverse communityAnd of course… unlimited 3D printsWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Even if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing.CompensationWe are all owners of Formlabs and direct beneficiaries of our success. We believe that equity is a critical component of compensation at Formlabs, and we want our newest team members to understand the potential value of their equity compensation. Full time employees receive equity, in the form of RSUs. Your financial investment will grow with us in accordance to your impact.At Formlabs, base pay is one part of our total compensation package and is determined within a range. Your base pay will depend on your skills, qualifications, experience, location and expected impact on the organization.The annual base pay range for this role is:$140,000—$200,000 USD