Manager, Project Manager - Experiential Programming & Content Designer

Overview Manager, Project Manager - Experiential Programming & Content Designer

Capital One is seeking an Experiential Programming & Content Design Manager to serve as the creative architect for our in-Café Money & Life financial health experiences. Sitting within the Market Programming pillar of Signature Experiences, you will own the actual "What" and "How" of customer engagement—translating complex strategy and financial health intent into tangible, modular, and repeatable in-Café moments that reduce customer anxiety, build brand resonance, and drive engagement.

The perfect fit for this role is a unique hybrid of creative strategist and experiential copywriter who views physical space as a canvas for customer connection. You excel at distilling heavy, highly regulated concepts into interactive, low-barrier, tactile, and gamified consumer moments that turn vulnerability into financial confidence. Beyond big ideas, you bring the operational discipline required to package your designs into scalable programmatic toolkits, ensuring our Café Ambassadors can execute your vision flawlessly nationwide.

Key Responsibilities:

Creative Strategy & Content Design

• Translate strategy into content by rooting designs in Capital One’s Financial Health Framework ( Spend, Save, Borrow, Plan ) and tailor them for the in-Café environment.

• Bridge product to experience by intentionally designing physical customer journeys that spark curiosity and seamlessly integrate into customer experiences

• Materialize vision into action by bringing the strategic imperatives of experiential ecosystem to life by inventing net new experiences and continuing to innovate programming to meet needs of our communities

Program Management & Scalability

• Build scalable toolkits and develop structured, repeatable Money & Life programming and tiered offerings that empower Market Engagement Leads and Café Teams to execute uniform experiences with high brand fidelity—eliminating the need for bespoke local creation.

• Optimize tiered programming by owning the full design lifecycle, continuous refresh, and execution framework across our four core experiential event tiers:

  • Closed-Door Events: Premium content and interactive creative frameworks for sponsorships and partner experiences.

  • Pop-In Events: High-visibility, thematic content and takeovers tied to national product or seasonal marketing campaigns.

  • Scheduled Programs: Curriculum scripting and educational design for recurring, needs-based modules.

  • Light Interactions: Visual prompts, mechanics, and gamified tactics for rapid 5-to-10-minute touchpoints between our ambassadors and guests.

• Design for flexibility by prioritizing modular, framework-driven templates that effortlessly adapt to varying floor plans across our 65+ Café network.

• Optimize data by evaluating qualitative and quantitative performance metrics (e.g., event sentiment, engagement data, QR scan rates) to iteratively improve creative toolkits for future deployment cycles.

Core Competencies:

• Customer Focus | The instinct to prioritize consumer confidence and actively reduce vulnerability by addressing financial anxiety in every interaction.

• Results Focus | Expert collaboration skills to bridge brand strategy, creative asset design, field operations, and risk/compliance—ensuring creative integrity while meeting our high bar for customer engagement.

• Job Specific Skills | The ability to keep overarching business objectives in focus while maintaining obsessive attention to detail in visual, mechanical, and narrative elements.

Location: This role is hybrid, based in McLean, VA or Richmond, VA where you will be expected to spend 3 days per week working in office and the remainder of the workweek working virtually.

Basic Qualifications:

• Bachelor's Degree or military experience

• At least 3 years of experience in retail UX/UI, experiential programming, environmental design, or educational curriculum development

• At least 2 years of consumer-facing copywriting experience within financial services, technology, or other highly regulated industries

Preferred Qualifications:

• 5+ years of experience in Experiential Content Design or physical customer journey design within a high-growth corporate or creative agency environment

• Proven track record of designing scalable interactive campaigns or educational toolkits

• Familiarity with financial services or other highly regulated industry constraints

• Proficiency with digital design and advanced project management suites

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

McLean, VA: $151,900 - $173,400 for Manager, Project Management

Richmond, VA: $138,100 - $157,700 for Manager, Project Management

Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.

No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

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Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).