Project Marketing Consultant - Real Estate Development (P/T)

Job Description

Job Description

ARE YOU: A strategic marketing mind with a passion for real estate development? Does the idea of bringing a project’s story to life from launch to sell-out, move-in and beyond excite you? If so, you’re probably a great fit for our Project Marketing Consultant role!

YOU BRING: A rare combination of big-picture strategic thinking and roll-up-your-sleeves execution. You’re just as comfortable reviewing social media posts as you are putting together a marketing strategy and budget. You love real estate, are plugged into the Austin market, and know how to translate market intelligence into results-driven campaigns.

ABOUT THE ROLE:

• 12-month contract term, 20 hours per week (with option to extend)
• Based in Austin, Texas – local market knowledge is essential
• 8–10 years of experience in real estate development marketing, ideally including both pre-sales and sales of completed product

WE’D LIKE YOU TO HAVE:

• Proven experience in new development marketing – from pre-sales through to completed product
• Deep familiarity with the Austin, Texas real estate market and competitive landscape
• The experience to provide strategic oversight and direction – and the willingness to roll up your sleeves when needed
• Strong budgeting skills – you keep a close eye on marketing invoices and track costs against approved budgets
• A sharp eye for detail when it comes to reviewing collateral, digital campaigns, eblast copy and design, and social media content
• A thorough understanding of established corporate brand guidelines and a commitment to ensuring all touchpoints reflect the Intracorp brand
• Fresh ideas – you keep a pulse on what competitors are doing and know how to do it better
• Excellent verbal and written communication skills
• A genuine love for real estate and an extraordinary standard for the homebuyer experience
• A good sense of humor!

A DAY IN THE LIFE

Reporting to project leadership, you will be an integral part of a lean, on-the-ground team in Austin. You’ll bring both the strategic direction and the day-to-day attention needed to ensure our marketing efforts are aligned with project goals, on budget, and driving results from pre-sale through to completed product.

You will:

• Work alongside our external sales & marketing team to develop and oversee the project marketing strategy from launch to sell-out, ensuring alignment with project goals and budget
• Oversee the marketing budget, track costs, and review invoices to ensure all expenditures align with the approved plan
• Review eblast copy and design, collaterals, and social media content – always bringing fresh ideas that drive results
• Review monthly social media analytics reports to assess campaign performance and identify growth opportunities. Partner with the sales team to optimize search presence, to identify and target qualified leads.
• Oversee and lead strategic initiatives, ensuring they are executed on brand and on budget
• Pitch in where needed as part of a small on-the-ground team – including event coordination and supporting on-site activations
• Monitor competitor activity and local market trends, keeping the team informed and helping us stay ahead
• Ensure corporate brand guidelines are upheld across all marketing touchpoints
• Visit and apply your keen eye for detail to the sales gallery and project sites, to ensure every touchpoint delivers an extraordinary experience for our future and current residents
• Conduct weekly on-site visits and attend project marketing meetings to maintain active engagement with sales development progress and team alignment

OUR CULTURE

Our diversity enables our creativity. It is our differences that help us to make better choices, innovate and deliver extraordinary results. Our culture is built upon inclusivity: we respect every team member’s strengths, views and experiences. We are invested in your growth and offer much more than the typical job. With us, you’ll not only build extraordinary homes, but an extraordinary career. It doesn’t matter your position – once you are a part of the Intracorp team we are dedicated to supporting your success.

Intracorp Homes supports equal employment opportunity. We celebrate diversity and do not discriminate based on race, gender identity or expression, sexual orientation, age, disability status, or any other protected characteristics. We take pride in fostering an inclusive workplace where our team excels based on their merit and ability.

OUR COMPANY

Intracorp Homes has been building the extraordinary for 50 years. We are a sophisticated, full-service urban real estate company with collaborative teams and in-house expertise in acquisitions, design, city approvals, debt and equity financing, construction, marketing, and sales. We strive to enhance the lives of our homeowners and add to the fabric of the existing communities in which we build.