Senior Copywriter

What you'll be doing... Concept and write integrated campaigns across broadcast/video, social, digital, web, OOH, email/CRM, and experiential. Own and protect the brand voice—keeping it consistent, distinctive, and alive across every touchpoint. Turn strategy and insight into ideas that move people to plan, book, and go. Write copy that ranges from poetic brand storytelling to sharp, conversion‑minded performance work. Partner tightly with art directors to build ideas that are as strong visually as they are verbally. Present and rationalize your work to internal teams and clients with clarity and conviction. Mentor junior writers and raise the craft bar across the team. Who you are... 5+ years of copywriting experience, ideally at an agency, with a portfolio that shows range and craft. Travel, tourism, lifestyle, hospitality, or experiential work is a strong plus. A gift for storytelling—you can write a goosebump‑inducing brand film and a scroll‑stopping social caption with equal skill. Fluency across long and short form, and across brand and performance. Strong conceptual thinking; you sell ideas, not just lines. Comfort collaborating in a fast‑paced, data‑informed, integrated environment. Nice to have... Experience with destination marketing, place branding, or content built around real‑world experiences. A point of view on social and emerging formats. $90,000 - $120,000 a year Hybrid work in office is an essential function of the job. Our Commitment to Inclusion We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE’s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. #J-18808-Ljbffr