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Sales Supervisor

Vinotheque Wine Cellars

Job Description

Job Description

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Job Description

Sales Supervisor

Department: Sales

Reports To: Sales Manager

FLSA Status: Exempt

Position Summary

The Sales Supervisor supports the Sales Manager in overseeing daily sales operations with a strong emphasis on sales growth, departmental compliance, training, and process development . This role helps ensure that the sales team delivers consistent, accurate, and high-quality customer interactions while maintaining strong relationships with distributors and clients. The Sales Supervisor drives execution of repeatable processes—including scripts, templates, follow-up procedures, and accurate CRM documentation—to support WhisperKOOL’s standards and long-term growth.

Essential Functions

Support to Sales Leadership

  • Assist the Sales Manager in implementing and maintaining sales strategies aligned with organizational goals and product availability.
  • Serve as a resource for the team’s daily operational needs and act as leadership support in the Sales Manager’s absence.
  • Help foster a positive team culture focused on accountability, growth, quality communication, and customer care.

Compliance, Auditing & Process Improvement

  • Audit sales activity, CRM entries, follow-up rates, call logs, and quote accuracy to ensure compliance with internal standards.
  • Develop and refine repeatable processes such as scripts, email templates, follow-up procedures, and customer engagement formats.
  • Identify inefficiencies or training gaps and implement corrective measures to improve consistency and customer satisfaction.
  • Audit and create SOP’s for accuracy and develop new SOP’s where they do not currently exist.

Sales Growth & Distributor Support

  • Partner with the Sales Manager to monitor trends, identify growth opportunities, and evaluate distributor performance.
  • Strengthen distributor relationships through consistent communication, timely support, and professional problem resolution.
  • Assist in developing strategies to improve outbound engagement and conversion rates.

Team Training & Development

  • Deliver ongoing training on WhisperKOOL products, technical knowledge, communication standards, and customer service expectations.
  • Work with R&D, Engineering, and Customer Support to ensure accurate and updated technical information is available to the team.
  • Lead onboarding and training for new sales team members on processes, CRM tools, scripts, and sales best practices.
  • Provide coaching through side-by-side sessions, call reviews, feedback meetings, and performance development planning.

Sales Operations & CRM Accuracy

  • Ensure accuracy of quotes, order details, and sales documents to reduce errors and improve order flow.
  • Monitor Salesforce usage to ensure all team members maintain updated and accurate records, including notes, follow-up tasks, and pipeline information.
  • Oversee team compliance with follow-up procedures and timelines for open quotes and pending opportunities.

Reporting, KPI Tracking & Performance Monitoring

  • Track and report key performance indicators (KPIs) including call activity, conversion rates, sales volume, quote accuracy, and distributor metrics.
  • Provide regular performance summaries to the Sales Manager and Executive Team.
  • Assist in identifying performance gaps and partner with HR as needed to implement coaching or corrective actions.
  • Contribute to establishing standards for performance, conduct, and accountability.

Customer & Account Support

  • Support escalated customer issues and ensure timely, accurate communication and resolution.
  • Assist team members with complex accounts or large opportunities requiring additional coordination.
  • Maintain and uphold WhisperKOOL’s customer service and communication standards.

Cross-Functional Collaboration

  • Collaborate with Production, Engineering, Logistics, Quality Assurance, and Customer Support to ensure accurate communication of timelines, product specifications, and order requirements.
  • Provide feedback from customers, distributors, and the sales floor to inform product updates, training needs, or process improvements.

Administrative Duties

· Assist the Sales Manager in the creation and maintenance of daily, weekly,, monthly, and quarterly reporting.

· Develop training presentations for the Sales Team.

· Assist in the creation of lead sheets to distribute to the sales team.

· Distribute incoming leads to the team in a fair manner.

Required Competencies

  • Strong leadership and team-support abilities
  • Exceptional communication and interpersonal skills
  • Ability to coach, train, and develop employees
  • High attention to detail with strong auditing and compliance focus
  • Ability to manage multiple priorities in a fast-paced environment
  • Proficient in CRM systems (Salesforce preferred)
  • Strong analytical and reporting skills

Education & Experience

  • Associate’s or Bachelor’s degree preferred, or equivalent experience
  • 3+ years of sales experience; previous supervisor or lead experience preferred
  • Experience in a manufacturing, technical, or product-based environment highly beneficial
  • Experience supporting distributors or channel partners preferred

Physical Requirements

  • Ability to sit or stand for extended periods
  • Ability to lift up to 25 lbs occasionally
  • Regular use of computer, phone, and office equipment
  • Ability to participate in onsite training, walkthroughs, or product demonstrations

Work Environment

  • Office environment with occasional visits to production or warehouse areas
  • Fast-paced, deadline-driven, and team-oriented atmosphere
  • Regular interaction with Sales, Production, Engineering, and Customer Support teams

Vacancy posted more than 2 months ago
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