Solutions Marketing Manager | B2B SaaS & EdTech | Hybrid |Reston, VA (Reston, Virginia)
Ellucian
This job is with Ellucian, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly. About Ellucian
Ellucian powers innovation for higher education, partnering with approximately 3,000 customers across 50 countries, serving more than 21 million students. Ellucian's AI-powered platform, trained on the richest dataset available in higher education, drives efficiency, personalized experiences, and strengthened engagement for all students, faculty and staff. Fueled by decades of experience with a singular focus on the unique needs of learning institutions, the Ellucian platform features best-in-class SaaS capabilities and delivers insights needed now and into the future. These solutions and services span the entire student lifecycle, including data-rich tools for student recruitment, enrollment, and retention to workforce analytics, fundraising, and alumni engagement. Ellucian's innovative solutions, vast ecosystem of partners and user community of more than 45,000 provides best practices leading to greater institutional success and achieving better student outcomes.
About the Opportunity
This is a high-impact role at the intersection of product, marketing, sales, corporate strategy and customer value, where you'll help define how our solutions are positioned and brought to market. As a Solutions Marketing Manage r, you'll turn complex capabilities into clear, compelling narratives that resonate with higher education buyers globally. You'll play a key role in enabling go-to-market success by connecting our solutions to real customer challenges and outcomes. This is an opportunity to partner cross-functionally, influence strategy, and make a measurable impact on how we grow.
Where You Will Make an Impact
- Develop and refine solution-level positioning and messaging that differentiates our offerings in a competitive SaaS landscape
- Partner closely with product, corporate strategy, marketing, sales, and customer teams to align go-to-market strategies with customer needs and business priorities
- Create high-impact sales enablement materials (pitch decks, value frameworks, solution sheets) that help move deals forward
- Support go-to-market execution for key solution launches, ensuring strong internal alignment and clear external messaging
- Translate customer insights, market trends, and competitive intelligence into actionable marketing recommendations
- Leverage AI-powered tools and insights to enhance messaging development, audience targeting, campaign optimization, and go-to-market efficiency
- Partner with campaign, field, customer impact, and digital marketing teams to support pipeline growth through targeted, outcome-driven messaging
- Contribute to how we package and bring solutions to market
What You Will Bring
- 3+ years of experience in product or solutions marketing within a B2B SaaS company
- Proven ability to translate complex products into clear, customer-centric messaging
- Strong cross-functional collaboration skills, especially with product and sales teams
- Experience developing sales enablement assets that drive measurable business impact
- Analytical mindset with the ability to leverage market and customer insights to inform decisions
- Excellent communication and storytelling skills across multiple formats and audiences
- Proficiency using AI-enabled marketing and productivity tools (such as ChatGPT, Gemini, Copilot, Jasper, or similar) to support research, content development, messaging refinement, and workflow efficiency
- Self-starter who thrives in a fast-paced, evolving environment
- Excellent presentation and communication skills, with the ability to confidently present to internal stakeholders, customers, and executive audiences
- Ability and willingness to travel up to 25% for customer meetings, industry events, and internal team collaboration
Extra Credit
- Experience marketing multi-product or platform-based solutions
- Familiarity with enterprise sales cycles and buyer personas
- Background in higher education, ERP, or similar industries
- Experience working in global markets
- Familiarity with AI-driven marketing strategies, personalization, or generative AI applications within B2B SaaS marketing
What makes #Ellucianlife
- Comprehensive health coverage: medical, dental, and vision
- Flexible time off
- Thrive Flex Lifestyle Account (LSA) that allows you to contribute towards your health, financial or learning interests
- 401k w/ match & BrightPlan - to help you save for the future
- Parental Leave
- 5 charitable days to support the community that supports us
- Telemedicine
- Wellness
- Headspace Care (mental health)
- Wellbeats (virtual fitness classes)
- RethinkCare & Wellthy- caregiver support
- Diversity and inclusion programs which provide access to internal employee resource groups
- Employee referral bonuses to encourage the addition of great new people to the team
- We Foster a learning culture with:
- Education Assistance Program
- Professional development opportunities
- LinkedIn Learning
#LI-JG1
#LI-Hybrid
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