Assistant General Manager

We are recruiting on behalf of a premier event production company in San Francisco. This position is for an Assistant Manager of an Events and Rental company.

ABOUT THE ROLE

The company is a premier event production, rentals, and creative services company. We are seeking a high-caliber Assistant General Manager to serve as second-in-command at our San Francisco headquarters.

The SF AGM is a true leadership partner to the General Manager, with direct accountability for profitability, team performance, and client excellence across our most complex market. With visibility to executive leadership and multi-site oversight responsibilities, this person must be equally comfortable in the boardroom and on the event floor.

The ideal candidate brings financial fluency, operational rigor, and the executive presence to lead without close supervision; who can drive results, develop people, and represent the company at the highest level.

Location: San Francisco Area

Reports to: General Manager

Compensation: The hiring range for this position is expected to be $140,000-$170,000, depending on experience and qualifications.

WHAT YOU'LL DO

Operational Leadership

• Serve as a senior operational leader for the San Francisco location and provide multi-site oversight across the company markets

• Oversee all departments including creative, warehouse, logistics, and field teams, ensuring safety, quality, profitability, and process adherence

• Act as the General Manager's primary deputy, stepping in to lead full operations as needed

Financial Ownership

• Manage and own the SF location P&L: budgeting, labor forecasting, expense control, and margin performance

• Interpret financial reports and make proactive adjustments to protect profitability in a fast-moving environment

• Present financial results, risks, and operational updates directly to the GM, COO and leadership

Team & People Leadership

• Lead a team of 50+ staff including department managers, event leads, warehouse crew, and front-line operators

• Own performance management, onboarding, coaching, conflict resolution, and attendance accountability

• Build and sustain high-performing teams equipped to operate in dynamic, deadline-driven environments

Cross-Functional Execution

• Bridge the creative agency side of the business with logistics, warehouse, and trucking operations

• Ensure seamless execution of large-scale activations, rentals, and production services for a high-profile Bay Area and tech industry client base

• Maintain vendor contracts, uphold quality standards, and manage cross-functional project timelines and budgets

Process & Systems

• Implement and enforce SOPs, KPIs, and operational metrics across departments

• Drive efficiency in labor scheduling, resource utilization, and workflow optimization

• Integrate operational data into enterprise-wide reporting and executive dashboards

WHAT WE'RE LOOKING FOR

Experience

• 5+ years in a senior operational leadership role (Director of Operations, VP of Operations, GM, or equivalent)

• Demonstrated P&L ownership with direct budget and margin accountability

• Experience managing 50+ staff across multiple departments or locations

• Background in live events, experiential marketing, production, hospitality, or service-driven operations strongly preferred

• Multi-site or multi-unit operational responsibility is a significant plus

• Track record of delivering complex projects on time and within budget

Attributes

• Executive presence: comfortable presenting to senior leadership; confident and decisive under pressure

• Ownership mindset: takes end-to-end accountability and proactively solves problems without waiting to escalate

• Operational rigor: uses data to drive decisions, enforces standards, and optimizes labor and resources

• Adaptability: pivots quickly in time-sensitive, ambiguous situations while maintaining sound judgment

• Cross-functional fluency: moves seamlessly across operations, finance, sales, and creative disciplines

WHAT SUCCESS LOOKS LIKE

We move fast. Here is what we expect from you in your first 90 days:

30 Days — Learn, Listen, and Establish Presence

• Complete a full operational audit of the SF location: staffing, scheduling, vendor relationships, active projects, and open financial exposure

• Build trusted relationships with department managers and key cross-functional partners across warehouse, creative, and logistics teams

• Sit in on client briefings, walk through active events, and understand the flow of a production from booking through strike

• Review current SOPs, KPIs, and reporting cadences, Identify the top two or three gaps that need immediate attention

• Meet with the GM and executive team; align on priorities, communication expectations, and success metrics for the first quarter

60 Days — Take the Wheel on Operations

• Own the daily operational rhythm of the SF location; scheduling, labor deployment, and shift accountability — without requiring GM involvement

• Deliver your first independent financial review: actuals vs. forecast, labor variance, and a clear action plan for any gaps

• Identify and begin implementing at least one process improvement that reduces cost, improves quality, or eliminates recurring friction

• Demonstrate visible leadership presence with front-line staff; known by name, trusted by the team, and respected as the decision-maker on the floor

• Begin multi-site oversight responsibilities: check-ins, reporting, and operational alignment with other locations

90 Days — Drive Results and Lead Independently

• Operate fully autonomously as the SF location leader; the COO/GM should be able to step away for a week with full confidence in your command

• Present a 90-day operational review to senior leadership: what you found, what you fixed, what you are still solving, and your 6-month roadmap

• Have at least one measurable outcome on the board: cost savings, efficiency gain, revenue contribution, or team performance improvement

• Have built or begun rebuilding the management bench, each direct report should have clear goals, regular feedback, and a development plan

• Be the person the team calls first. Not the second call, not the escalation path.

This is a rare opportunity for a seasoned operator to step into a role with genuine executive visibility, strategic weight, and the scope to make a lasting impact on a growing, dynamic company. If you thrive where no two days are the same — and you can see the big picture while mastering the details — we want to hear from you.