Volunteer Digital Marketing and SEO Strategist
Parents for Window Blind Safety
Parents for Window Blind Safety, a non‑profit founded by the Kaisers after their daughter's tragic accident, has been advocating for safer window blinds since 2002. Cheyenne's life was taken by a hazardous blind cord, despite it being placed high. Linda Kaiser significantly researched her daughter's tragedy, revealing numerous similar incidents documented by the U.S. Consumer Product Safety Commission. Window cords continue to pose a risk to children, despite industry‑regulated safety testing. The organization's relentless advocacy since its inception has led to improved safety standards. Parents for Window Blind Safety has tirelessly campaigned to increase awareness about the risks posed by exposed window blind cords to young children. The achievements include persuading retailers to discontinue selling blinds with dangerous cords, advocating for stronger warning labels, campaigning for mandatory safety standards, and in 2022 enforcing a safety standard requiring all blinds and shades to be cordless or have inaccessible cords. Injuries have declined due to these efforts, yet the organization continues to lobby for more comprehensive safety regulations and innovative product designs. Parents for Window Blind Safety is a nonprofit dedicated to preventing child injuries and deaths caused by hazardous window coverings. We provide education, advocacy, and research‑driven guidance to parents, caregivers, and housing professionals across the United States, prioritizing injury prevention, transparency, and evidence‑based safety standards. Volunteer Opportunity We are seeking an experienced Digital Marketer and SEO Strategist to review and optimize our existing website for modern search, including Google AI‑driven results, 2026‑era search behavior, and structured data best practices. This role is ideal for a marketer who enjoys strategy, technical SEO, and mission‑driven work that directly improves child safety outcomes. What You Will Do Perform a full SEO audit of our existing website. Optimize site structure for AI search and semantic search visibility. Implement or refine FAQ content and FAQ schema markup. Evaluate content for entity‑based search, topic authority, and trust signals. Improve page‑level optimization, including headings, internal linking, and search intent alignment. Align content with best practices for Google AI overviews and future search results. Make recommendations for ongoing content strategy and site enhancements. What We Are Looking For Experience with SEO strategy beyond basic keywords. Strong understanding of Google AI search, entity SEO, and structured data. Familiarity with FAQ schema and content hierarchy. Ability to explain recommendations clearly to a non‑technical nonprofit team. Respect for evidence‑based public safety messaging. Time Commitment Flexible. Estimated fifteen to twenty hours total, depending on scope and recommendations. Impact Your work will directly support child safety education nationwide by improving how parents and caregivers find accurate, life‑saving information online. This role influences real‑world safety decisions, not conversions or sales. About Our Safety Stance Parents for Window Blind Safety is a leader in window‑covering safety education. We do not collaborate with trade groups that promote voluntary compliance as sufficient protection. Our guidance focuses on removing hazardous products and installing cordless window coverings whenever possible. All site optimization must align with this position. How To Apply Please contact us with a brief overview of your experience and examples of SEO or digital strategy work, especially related to structured content or nonprofit missions. #J-18808-Ljbffr Parents for Window Blind Safety
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