Communications Specialist - Strategic Priorities

Draft marketing materials, website content, email newsletters, social media posts, press releases, articles, scripts, and talking points while adhering to WVU writing styles and brand guidelines Manage and create content, including copywriting and basic visual asset creation, for Facebook, Twitter, Instagram, and LinkedIn Support marketing tactics across internal communications, external communications, print pieces, websites, social media, and video Coordinate and/or provide support for major events, campaigns, and initiatives Stay current with emerging trends in marketing, web design, and social media Work with Strategic Priorities colleagues to strengthen the WVU brand and articulate the University's mission, goals, and identity Support project planning and coordinate execution from start to finish, monitoring progress and deadlines with guidance from senior staff Utilize research tools, critical thinking, and editorial capabilities in communications Participate in department and project meetings as required Requirements Bachelor's degree in communications, marketing, public relations, or a related field required Minimum of two years of related work experience Any equivalent combination of related education and/or experience will be considered Exceptional written communications skills Ability to manage multiple projects in a fast-paced environment Basic understanding of marketing goals, tracking, and analytics Ability to handle confidential information Strong interpersonal, organizational, and problem-solving skills Strong attention to detail and ability to meet deadlines Ability to adapt to changing priorities and learn new tools or strategies quickly Ability to work independently and as part of a team Ability to occasionally support time-sensitive tasks outside normal working hours Skilled proficiency with Microsoft Office suite Valid Driver's License Ability to lift objects up to 30 pounds Daily use of a computer, keyboard, printer, and other audio-video equipment All qualifications must be met by the time of employment Core Competencies Demonstrates strong written communication skills and the ability to create engaging content across various platforms while adhering to brand guidelines. Proficient in project management and capable of coordinating marketing initiatives and events effectively. Highest-signal resume keywords Bachelor's Degree In Communications Content Creation Project Management Written Communication Skills Microsoft Office Proficiency ATS Optimization Keywords Hard Skills Copywriting Basic Visual Asset Creation Marketing Analytics Social Media Management Event Coordination Soft Skills Interpersonal Skills Organizational Skills Problem-Solving Skills Attention To Detail Adaptability Certifications & Qualifications Valid Driver's License Industry Keywords Marketing Public Relations Brand Guidelines Emerging Trends Internal Communications Tools & Technologies Research Tools Audio-Video Equipment Computer Proficiency #J-18808-Ljbffr Jobtailor