Director of Product Marketing

JOB REQUIREMENTS: Our Story: Crisis Prevention Institute, Inc. (CPI) is the worldwide leader in evidencebased deescalation and crisis prevention training and dementia care services. Our programs teach professionals the skills to recognize, prevent, and respond to crises in the workplace. Since 1980, we've helped train more than 17 million people across serviceoriented industries including education, health care, behavioral health, longterm care, human services, security, corporate, and retail. At CPI, we are dedicated to changing behaviors and reducing conflict for the Care, Welfare, Safety, and Security of everyone. We believe empathy, meaningful connections, personal safety, and security are the antidotes to fear and anxiety. This philosophy is central to everything we do and traces back to our beginning. As a member of the team, you can expect to: Make a difference through your work - You'll be proud to tell your family and friends what you do. Gain significant career experience within a fastgrowing organization - From entrylevel roles to executive leadership. Feel fulfilled and have fun - We work hard but make time to build meaningful relationships and celebrate wins.The Role: As we evolve our product portfolio and go-to-market approach, we're looking for a hands-on Director of Product Marketing to build CPI's Product Marketing capability and help translate customer, market, and product insight into clearer positioning, stronger commercialization, and better go-to-market decisions. This is a builder-doer role. You'll help shape how Product Marketing works at CPI, but you'll also personally do much of the work: developing positioning and messaging, working through portfolio and packaging questions, building commercialization plans, translating customer research into recommendations, and creating the tools teams need to bring our offerings to market. You'll work closely with Product and Marketing leadership and lead a team spanning Industry Marketing and Customer Insights. We're looking for someone who moves quickly, learns fast, asks good questions, and is excited to build alongside the team rather than inherit an established Product Marketing function. What You Get to Do Every Day: Build & Execute Product Marketing Develop positioning, messaging, value propositions, buyer stories, and commercialization strategies for CPI's priority products and audiences. Personally create early Product Marketing deliverables and frameworks while establishing repeatable approaches the broader team can use over time. Partner with Product and revenue leadership to evaluate and develop recommendations across the commercial mix, including product and portfolio structure, pricing and packaging, routes to market and buying experience, and how offerings are positioned and... For full info follow application link. Crisis Prevention Institute is an Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/CC250FD78D744265