Territory Sales Representative - Capital Equipment & Ag Solutions

Job Description

Job Description

Territory Sales Representative

Capital Equipment & Ag Solutions

UNCAPPED COMMISSION. NO LIMITS. REAL EARNING POWER.

Location: South Dakota HQ or Remote within Territory (North America)

Travel Time: ~4-6 overnights per month (varies by territory)

Compensation : $70-95k Competitive base + UNCAPPED COMMISSION + benefits

Why This Role Exists

At RMS Roller-Grinder, we design, build, and support machines that run hard, run long, and keep our customers ahead.

We never sell and vanish. Our rule is simple: if it’s not right for the customer, the company, and the team, it’s a no.

We’re family-owned and straight-talking. We hire grown-ups. We trust them. We give them the tools and freedom to win. Here, success is measured in trust earned and problems solved, not quick deals.

If you can read a room, have the resilience to hear “no” and keep moving, do the right thing when no one’s watching, and show up like a true partner, you’ll fit right in.

The Opportunity

This is a many-hats role — part hunter, part consultant, part account manager. You’ll manage a territory and grow sales across RMS’s capital equipment, customizations, accessories, and services.

You’ll walk feed mills, visit farms, and step into industrial sites — on the ground, face-to-face — earning trust, fixing problems, and leading customers to solutions that make a lasting impact.

What You’ll Do

• Build and manage your own pipeline through referrals, inbound leads, cold outreach/networking, trade shows, and competitor targeting
• Own your territory: plan travel, manage relationships, and keep opportunities moving from first contact to long-term account growth
• Conduct discovery calls and site visits to assess needs and recommend solutions
• Adapt your communication style to match your audience — from the mill floors of family legacy small businesses to corporation boardrooms
• Present tailored proposals, negotiate, and close — always with RMS’s value-first approach
• Partner with RMS engineering, service, and operations teams to ensure smooth onboarding and lasting satisfaction, as well as with client-side vendors such as general contractors, electricians, and millwrights
• Maintain accurate CRM records and stay disciplined with follow-ups and KPI tracking

What You Bring

Required:

• Proven B2B sales experience with long sales cycles (capital equipment, ag, construction, or industrial preferred)
• Great people skills — able to read people, gauge personality + commitment, and adjust approach accordingly
• Genuine, empathetic relationship-building skills that last beyond the sale
• Rejection resilience and willingness to step outside your comfort zone to grow
• Mechanical aptitude — able to “talk shop” with operators, engineers, and maintenance teams
• Self-accountability, time management, and organizational discipline
• Humble confidence — curious, willing to learn, and unafraid to ask questions
• Project management mindset for juggling multiple opportunities and stakeholders
• Proficiency with modern sales tools, communication, and documentation
• Outgoing and easygoing nature
• Comfort in ag/industrial settings, including dirty, noisy environments
• Willingness to travel regularly, including overnights

Preferred:

• Background in agriculture, feed, brewing/distilling, or other industrial production
• Familiarity with competitor products or retrofit/upgrade sales
• Experience managing a large, multi-state territory

Why RMS?

• Autonomy & Trust — We hire adults and give them the space to succeed
• Family-Oriented Culture — People first, always
• Direct Impact — Your voice matters, your opinion is valued, and your work is seen
• Three-Way Value Check — Every decision must be good for the customer, good for RMS, and good for you
• Tools & Support — From seasoned engineers to a company plane that cuts travel time, we set you up to win

Who Thrives Here

• Skilled at getting in person with customers to build authentic trust
• Can adapt from casual “shop talk” to a formal ROI discussion
• Reads people well and adjusts pace, tone, and approach
• Balances persistence with respect — never pushy, never passive. You are proud to sell because you understand how your solution is the help they truly need. If it's not, you're the first to let them know.
• Maintains and grows relationships years after the first sale

Who Might Struggle Here

• Anyone who needs a short, transactional sales cycle to feel productive
• Those who require rigid daily structure or constant oversight
• People uncomfortable in ag or industrial environments
• Those with trouble understanding how engineered solutions impact a larger process
• Candidates unwilling to travel regularly or stay overnight

Ready to talk shop?

Join our team TODAY! Apply now with your resume!

EOE