Marketing Coordinator
Aya Healthcare
Sales And Marketing Coordinator
About Us: Born in 1993, Excelsia Injury Care's mission is to restore quality of life through patient-centric care and support for those injured in motor vehicle or work-related accidents. With over 100 patient care centers across the Mid-Atlantic, Midwest, and Mountain West regions, our vision is to be the leading provider of injury care, setting the standard for excellence in every community we serve and expanding access to high-quality care nationwide. At Excelsia we deliver the full continuum of outpatient care within one seamless connected system. Our diverse team of medical specialists offers a wide range of treatment services covering medical, orthopedics, neurology, rehabilitation, diagnostic, and surgical. We are committed to supporting patients through personalized support, detailed documentation, and outcome-oriented care coordination to make the recovery process easier. With Excelsia patients are never far from the care they need—with the compassion they deserve. Founded on the values of respect and trustworthiness, we are committed to delivering services that adhere to the highest legal, regulatory, and ethical standards. As responsible corporate citizens, we integrate environmental, social, and governance (ESG) considerations into our business practices ensuring that we positively impact the healthcare companies we serve, our employees, and the communities we reach.
Job Overview: The Sales and Marketing Coordinator will assist the sales and marketing teams in providing different means of administrative support. The individual will plan and execute different projects, tasks, and initiatives that will deliver success in sales and marketing driving business growth.
Job Duties:
Marketing:
- Content Creation: Collaborate with the Marketing and Communications Manager to develop captivating and visually appealing content including graphics, images, videos, infographics, and other multimedia assets for use on our social media platforms, email marketing, and other digital channels.
- Social Media: Curate content for our social media pages creating compelling posts, monitoring user engagement, and analyzing performance metrics to optimize our social media strategy.
- Internal Communications: Assist in drafting informative and visually compelling internal communications to support employee engagement initiatives in collaboration with the marketing team.
- Reputation Management: Monitor digital presence by tracking and responding to online reviews fostering positive customer experiences to build trust.
- Administration Marketing Support: Perform general administrative tasks in support of the marketing team.
- Maintain brand consistency across all materials.
- Monitor campaign performance.
Sales:
- Support Account Executive on sales efforts (meetings, cold calls, lunches, events, etc.)
- Coordinate with sales representatives on active opportunities and follow-ups
- Update CRM with new contacts, deal stages, and notes
- Assist with building and maintaining online reputation management
- Monitor campaign performance
- Meet with sales team to align on messaging and priorities
- Track lead generation sources
- Help organize sales events or promotional events
- Create and update sales materials
- Help qualify leads before passing them to sales representatives
- Coordinate client communications and follow-ups when needed
- Other duties as assigned
Qualifications and Experience:
- Completed a bachelor’s degree in Marketing, Communications, Business Administration, or a related field
- 1-2 years of sales and or marketing coordination experience in a healthcare organization preferred
- Demonstrated creativity and the ability to generate innovative marketing ideas and designs
- Strong attention to detail
- Excellent written and verbal communication skills
- Familiarity with Canva, Adobe Creative Suite, or similar tools is a plus
- Comfortable working both independently and as part of a team
Diversity Statement: Excelsia Injury Care is an equal opportunity employer. We commit to a policy of nondiscrimination and equal opportunity for all employees and qualified applicants without regard to race, color, religion, creed, gender, pregnancy or related medical conditions, age, national origin or ancestry, physical or mental disability, genetic predisposition, marital civil union or partnership status, sexual orientation, gender identity, or any other consideration protected by federal, state, or local laws.
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